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EuroShop 2026 guided tours: compact show tours with hands-on takeaways

25.03.2026

At EuroShop 2026, together with iXtenso and with support from EHI, we introduced Guided Tours for the first time – created as a curated format for EuroShop’s 60th anniversary. For me, it was a strong addition to the classic walk through the halls: participants got a focused overview in a short amount of time, connected directly with the right exhibitors, and took away concrete ideas they could apply in practice.

Three guided tours – three topics shaping retail

The Guided Tours were built around key questions and led visitors to relevant exhibitors and current solutions:

The voices in the video reflect this value clearly: the tours were described as highly informative – bringing fresh ideas, practical applications, and a clear sense of how stores, processes, and technology can work together in real life to further enhance the customer experience.

Discover more highlights and insights from EuroShop 2026

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Portrait of Elke Moebius, Director EuroShop/EuroCIS, in front of red background with vertical lettering “EUROSHOP”; copyright graphic: beta-web GmbH

Why you should not miss this unique event:

Two women stand together at a EuroShop stand and look at fabric samples while exchanging pleasantries; copyright: Messe Düsseldorf/A. Wiese

The exclusive supporting program at EuroShop

Visitors follow a presentation on the “red stage” at EuroShop; copyright: Messe Düsseldorf/A. Wiese

Our exhibitors, their products: your solutions

A spacious exhibition stand at EuroShop showcases a wide range of retail solutions with seating areas, presentation tables, and many visitors; copyright: Messe Düsseldorf/A. Wiese

Experience the Dimensions of EuroShop

The slogan “Seven dimensions of total performance” stands against a red background next to the EuroShop star made of small colored bubbles; copyright: ergo
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