The technological and social transformation in retail is palpable. Mega trends such as digitalisation, urbanisation and individualisation influence consumer behaviour. Online today, offline tomorrow, of course always personally tailored and around the clock. Depending on the situation, prospective shoppers hop from one channel to another, which sometimes can no longer be told apart. Industry pioneer Wanzls answer to this: customer centricity. Customers, whose needs and journey are key focal points. For this, new shop concepts must be created following a consistent change of perspective. At the leading international trade fair in Düsseldorf, EuroShop 2020 at Stand 13A89 in Hall 13, Wanzl will be presenting a whole town with innovative shopping environments, trendsetting technologies and inspiring holistic solutions under the motto: WHAT CUSTOMERS WANT.