Datema Retail Solutions AB

P.O. Box 1492
Solna Strandväg 98, 171 28 Solna

This company is co-exhibitor of

Hall map

EuroShop 2017 hall map (Hall 6): stand C45

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EuroShop 2017 fairground map: Hall 6


Mikis Samaras

Head of International Sales



Jan Herrström

Marketing Manager



Fredrik Englund




Mattias Bernhardson

Managing Director Datema Retail AB



Our range of products

Product categories

  • 07  Retail technology
  • 07.05  POS software
  • 07.05.02  Self checkout/ self-scanning software

Our products

Product category: Self checkout/ self-scanning software

EasyShop Self-Scanning

Imagine when your customer can stand anywhere in your store, press a button for help or advice and get offers while passing a shelf. With our self-scanning solution you have numerous possibilities of creating a true One Store-experience, from price-scanning to special offers, demos, knowledge and invitations to your customer. It´s Point-of-sale system independent and the cutting edge technology enables a flexible, agile and cost efficient solution. The benefits are numerous, both from a customer as well as a retailer point of view.

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Product category: Self checkout/ self-scanning software

EasyShop Click & Collect

Retailers today – whether they are big or small – are facing new expectations to create a more personalized, consistent “One Store”-experience. Bridging the gap between channels and identifying and solving the breakpoints along the path to purchase is key. Having the right solutions in place to enable supply chain visibility will not only simplify internal operations. It can also ensure that customers are able to complete their purchase in a way that suits them. For instance, consumers want and expect choices in how they can receive their purchase – collecting it in-store, receiving it at home or at a collecting point.

EasyShop Click & Collect is a great way of giving your customers the level of service they expect and to perform transactions, wherever they are. It also helps building more engaging, interacting and in the long run – loyal customer relations.

It enables you the option of either picking orders locally in store or at a central warehouse. The administrative system can plan and control grouping goods, picking orders, prioritize and handle customer deliveries. In addition, this solution provides a convenient mobile feature for the picking itself. It works on both Android and Windows platforms and is easy to install.

As you can see, the benefits are numerous, both from customer and retailer point of view.

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Product category: Self checkout/ self-scanning software

Datema Knowledge

Omnichannel goes social!

As social media becomes an increasingly important part of customer’s daily lives, it is also becoming one of omnichannel retailers’ biggest new sales opportunities.

It’s no surprise that connected shoppers are also avid users of social networking, with a growing number communicating with their friends via Twitter, Pinterest, Instagram, IM or Facebook, just to name a few. By posting real-time photos to friends on social networks, a customer can get fast feedback while she shops and tries on clothes. What do you think of this style? How about the color? Is it really “me”? Maybe a friend will also be interested in the outfit. From an RFID-enabled fitting room, the shopper can instantly check to see if it’s in stock in his or hers friend’s size and preferred color.

This feedback can be one of the omnichannel retailer’s most powerful sales tools. As customers upload photos of a retailer’s products to their friends or their favorite sites, it enables your store to connect with and market to a wide variety of potential new customers.

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About us

Company details

We are experts in Omni-channel solutions. Let us find new ways to your future consumer experience.

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