Retail personalisation solutions to drive profit and differentiate
Roland DG is a leading global supplier of high quality digital printing, engraving and cutting devices with over 30 years expertise in manufacturing.
At EuroShop 2017, Roland DG EMEA is launching a unique product personalisation concept which enables retailers of all sizes and sectors to offer their customers high quality, unique products and make their business stand out from the competition.
Bespoke, versatile solutions to suit retailers of all sizes and sectors
Using Roland technology, the solution enables shoppers to customise a whole range of items including phone accessories, technology items, photo gifts, trophies & plaques, mementos, souvenirs, sportswear & accessories, fashion & clothing, and much more besides.
Retailers simply choose the products they want to personalise, and Roland will install the solution to meet that requirement.
As a bespoke solution, Rolands personalisation technology can be used stand-alone or paired with specially-designed software and integrated into a kiosk solution, which can be customised or branded by retailers, and configured to suit the footprint of any store.
This versatility makes it ideal for retailers of all sizes, including department stores, hypermarkets, shopping malls, venues and attractions, theme parks, specialist retailers, luxury outlets, pop-up stores and independents.
Bring instant personalisation in-store
Rolands in-store product personalisation model is a four-step process that offers retailers an experiential, word-of-mouth generating facility by placing the technology to create bespoke products at a customers fingertips.
Customers simply select an item to customise from the shops supply, upload their own images or text (or choose from a library), create a unique design and then send the order through to print.
This innovative new concept allows customers to collect a completely bespoke product within as little as five minutes; giving in-store retailers the edge over their online competitors who have historically been the preferred consumer choice for personalised gifts and products.
For retailers wanting to customise items before they reach the shop floor, Rolands agile personalisation technology can also be used on the factory-floor or behind the scenes, whether for unique single items or multiple versioning of product lines. It can also be used to fulfil online orders for personalised items.
Visit the Roland booth (Hall 3 Booth G56) to find out more about the exciting benefits of an in-store personalisation kiosk for your business
Come and see the dynamic technology in action within a selection of kiosk configuration options, try the process for yourself and personalise your own bespoke item to take away.
And why not attend one of the EuroCIS and POPAI forum sessions our experts will be hosting?
Get the inside track on how Rolands latest innovations are already helping forward-thinking retailers to harness digital technologies to boost sales and better profits:
Tuesday 7th March, 11 am EuroCIS Forum
Me-commerce versus E-commerce: how retailers are fighting back with experiential in-store personalisation
Wednesday 8th March, 2.15pm EuroCIS Innovation Hour
How digital personalisation technology is revolutionising the in-store retail experience
Friday 9th March, 11am POPAI Forum
Instant product personalisation: innovating the retail experience to entice shoppers back in-store.
Leading brands from sectors including technology accessories, electronics, DIY, home decoration, photo gifts, toys, sportswear and hypermarkets are already reaping the benefits of adopting our personalisation technology.
We look forward to welcoming you to our booth and showing and discussing the ways in which Roland personalisation solutions can help boost your brand.