Scala BV

Bergerweg 170, 6135 KD Sittard
Telephone +31 46 8080151
Fax +31 46 8080152

Hall map

EuroShop 2017 hall map (Hall 3): stand G92

Fairground map

EuroShop 2017 fairground map: Hall 3


Harry Horn

Our range of products

Product categories

  • 07  Retail technology

Retail technology

  • 07  Retail technology
  • 07.04  ERP, merchandise management
  • 07.04.04  Visual merchandising software

Visual merchandising software

  • 07  Retail technology
  • 07.06  Mobile solutions
  • 07.06.05  Mobile marketing solutions

Mobile marketing solutions

  • 07  Retail technology
  • 07.08  Digital marketing solutions
  • 07.08.01  Integrated digital signage solutions

Integrated digital signage solutions

  • 07  Retail technology
  • 07.08  Digital marketing solutions
  • 07.08.02  Content management for digital POS media

Content management for digital POS media

  • 07  Retail technology
  • 07.08  Digital marketing solutions
  • 07.08.05  Interactive display solutions

Interactive display solutions

Our products

Product category: Interactive display solutions



M Reduce personnel costs through facilitation of self-service
M Accelerate order procedures through attractive and easy menus
M Offer customized route descriptions with wayfinding kiosks, equipped with a real or virtual keyboard

M Trigger passersby with general sales information, enticing them to touch the screen and have a simple path to find specific details about the products
M Register visitors automatically using a card swipe or scan and alleviate wait time by offering entertaining content that’s also informative
M Connect screens and self-service order kiosks with the point-of-sale system

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Product category: Visual merchandising software

Assistive Selling Tools

Scala Fling drives customer engagement by linking a product browser app on a tablet with one or more digital screens on a wall; a salesperson simply swipes to “fling” content from the tablet onto the larger screens
M Scala Designer can create a digital signage message that integrates Twitter so up-to-the-minute tweets automatically feed right into the display
M QR technology lets viewers connect and interact with signage through various mobile devices, including smartphones, Apple iPads and other tablets; they automatically receive more product information guided by their preferences
M Advanced audience measurement tools instantly adapt messages based on how many people are watching, for how long, whether they’re male or female and how old they are
M Tools built into the network automatically connect the dots to reveal in real time which messages and strategies are most effective in driving sales

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Product category: Content management for digital POS media

Point Of Sale


M Make your messages influence customers’ behavior as well as adjust based on predictive analyses and your own established goals
M Link your signage solution with your POS systems and Scala Advanced Analytics to measure the effectiveness of your communication ensuring smarter decisions, problem resolution and improved results
M Remotely manage constant updates of in-store promotions and communication that can be customized completely with simple templates and content tools
M Change your messages automatically by location on an unlimited number of devices and screens
M Retrieve product prices directly from the POS system so that updates occur immediately and automatically

M Add kiosks so that customers can place immediate orders as well as check the availability of a product in your store or at a different location
M Use digital signage in a fitting room to show buyers alternatives and promote the purchase of accessories
M Update displays and change promotions automatically as the inventory changes or is no longer available
M Change messages automatically based on the time of day, season or the demographics of the person who is viewing at that time
M Consider a wide range of other solutions such as beacons, QR codes and interactive/touch technology to involve customers at the POS

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About us

Company details

Scala has a passion for creating intelligent digital signage solutions that move employees, consumers, and products. Driving more than 500,000 screens worldwide, our solutions increase sales, improve brand loyalty, optimize the customer experience, and reinforce business objectives.

Scala is known for its innovation and leveraging best-of-breed technologies such as mobile and predictive analytics to create award-winning solutions that are easy-to-use yet infinitely customizable to meet our clients’ unique needs. Our solutions can be found all over the globe across multiple industries. Our software powers the digital communications of companies like Rabobank, IKEA, Bloomberg, Tommy Hilfiger, Burger King, TMobile, Virgin Megastores, Disneyland Resort Paris, McDonald’s, Warner Bros., Mercedes-Benz, DNB, Hard Rock Hotel, Shell, Esso, Ericsson and IBC-13.

Scala is headquartered near Philadelphia, Pa., with multiple subsidiaries across Europe and Asia, and over 500 partners in more than 90 countries. For more information, visit: or their blog. Connect with Scala via Twitter and Facebook.

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Company data

Sales volume

10-49 Mio US $

Export content

max. 75%

Number of employees