BRS (Business Insight for Retail Solution) is an integrated solution with a single goal: Know your customer!
BRS top features are:
· Information and data about number of people that access each area of interest in a store, and estimates regarding gender, age group and ethnic group (optional)
· Flow of people: how and where people move, zones where people stay the longest, behavior and movements of people
· Association of the group identity of the buyer (gender, age and ethnicity) to each receipt, whilst simultaneously guaranteeing the buyers anonymity
· Interaction possibility with the audience composition in front of a monitor, video-wall, etc.
· Information about how many people approach each individual store and how many actually enter
No noise, but insight – BRS provides reliable, true visitors data:
· Staff and suppliers personnel are excluded
· Exact and distortion-free attention time measurement
· Double passages are detected and excluded or separately analyzed
BS4 provides you state-of the-art reports and integrates on request your data and other big data into the reporting service
BS4 is the technology and research company of Sowre Partner, and owns the intellectual property of the BRS solution.
Sowre Partner focus since late 80ies on providing to their customers smart, reliable, value add solutions for managing their business.
With a special expertise in ERP, Social Business, Collaboration and Content Management solutions, as well as a special attention to effective analytics and intelligence solutions, Sowre Partner support the customers in their daily challenges. Long-term relationships underline Sowre Partners capability to effectively contribute to the customers success.
The companies are located in southern Switzerland and northern Italy (Milan), over 100 people are employed, the main markets are Fashion, Retail and Distribution, Automotive, Consumer Goods, Oil & Gas, Finance.
Sowre Partner are a system integrator, an IBM Gold Business Partner and a SAP developer.
The innovative BRS solution fits perfectly in this strategy, by providing an unprecedented, reliable customer analytics solution with a complete insight about the customer in a store.