Osram GmbH

Marcel-Breuer-Str. 6, 80807 München
Telephone +49 89 6213-0
Fax +49 89 6213-2020

Hall map

EuroShop 2017 hall map (Hall 9): stand C59

Fairground map

EuroShop 2017 fairground map: Hall 9

Our range of products

Product categories

  • 02  Lighting
  • 02.01  Lights
  • 02.01.03  Lights for general or ambient lighting

Lights for general or ambient lighting

  • 02  Lighting
  • 02.03  Lighting planning and lighting systems

Lighting planning and lighting systems

  • 02  Lighting
  • 02.04  Lighting control systems

Lighting control systems

  • 07  Retail technology
  • 07.06  Mobile solutions
  • 07.06.07  Location-based services

Location-based services

  • 07  Retail technology
  • 07.06  Mobile solutions
  • 07.06.08  Beacon technology solutions

Beacon technology solutions

Our products

Product category: Lighting

Design freedom and lightness for retail

A pleasant and welcoming atmosphere sets the stage for your goods. Showcase your merchandize like actors on the red carpet, make them a star and steal the limelight by presenting them in the best light. This will give your customers a unique experience during their shopping spree.

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Product category: Lighting

The spectrum of infinite possibilities

The Brilliant Color converter mix is therefore the ideal solution for all lighting applications in which the principal aim is to display colored objects as perfectly as possible. Whether it's tasteful lighting for changing rooms, emphasis on colorful product packaging in supermarkets or appetizing displays of fresh produce, all illuminated objects and products appear in a pure and attractive light thanks to universally improved color saturation.

The converter mix is currently available in a Chip-on-Board (CoB) LED in the SOLERIQ® family, which is suitable in particular for high-quality applications with spotlights and downlights. The color location of the Brilliant Color version is slightly below the Planckian curve and therefore avoids an annoying greenish or yellowish tinge. At the same time, it offers a clear and attractive white light, making it ideal for shop lighting.

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Product category: Lighting

EINSTONE Smart Retail

The EINSTONE Smart Retail Solution enables retailers a holistic view of the customers. The intelligent combination of digital customer loyalty program, location-based marketing and the connection to CRM and POS systems will allow them to increase its revenue and the brand loyalty of its customers. Furthermore, our offering will create the ideal circumstances for custom omnichannel marketing. The basis is our OSRAM EINSTONE beacon technology, integrated into the existing lighting technology.

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About us

Company details

OSRAM, based in Munich, is a globally leading lighting manufacturer with a history dating back about 100 years. The product portfolio includes high-tech applications based on semiconductor technology such as infrared or laser lighting. The products are used in highly diverse applications ranging from virtual reality, autonomous driving or mobile phones to smart and connected lighting solutions in buildings and cities. In automotive lighting, the company is the global market and technology leader.

Come to experience the future of retail!

Lighting sets the scene, showcases products and creates specific incentives to buy. We'll show you this and more at EuroShop, and also take you on a journey into the future of retail: See how you can present products to sales-boosting effect. Look forward to lighting solutions that are both esthetic and efficient. Experience how easy it is to connect your lighting infrastructure to EINSTONE Beacon technology.
Make more of your offering and use lighting solutions that integrate seamlessly into the design of your sales rooms. Promote special offers and get to know your customers better with the help of Beacon technology.

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