Industriestr. 4, 70565 Stuttgart

Hall map

EuroShop 2017 hall map (Hall 6): stand G69

Fairground map

EuroShop 2017 fairground map: Hall 6


Leif Mergener

Josef Lammerting Allee 25
Köln koeln, Germany


Visit us

Hall 6 / G69



14:00 - 14:15

Conference @ Innovation hour

Virtual Reality is Not Only Entertaining; It Creates Intelligent Retail Space Josef Ilgen, Senior Business Consultant, Symphony GOLD

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14:30 - 15:00

Conference @ Omnichannel Forum

„Rethinking the role of the hypermarket in delivering a compelling shopper experience”

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12:00 - 12:30

Conference @ Eurocis Forum

Building an Agile Supply Chain at Dollar General Frank Grunow, Geschäftsführer Vertrieb for Symphony EYC GmbH

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Our range of products

Product categories

  • 07  Retail technology

Retail technology

  • 07  Retail technology
  • 07.04  ERP, merchandise management
  • 07.04.05  Space management software, category management

Space management software, category management

Our products

Product category: Space management software, category management

Merchandising and Category Management

Relevance is key when it comes to driving sales.
If customers face out of stocks, high prices or assortments that are not relevant – not matching their preferences – satisfaction and loyalty is diminished. Problems occur when category managers rely on historical sales data to predict customer demand – creating inaccurate forecasts that may inflate SKU counts and inventory levels which frustrates manufacturers when their trade and promotional spend loses impact.

Symphony GOLD's merchandising & category management solutions leverage customer behavior and demand data to generate truly localized assortments that are space and inventory aware. With cloud solutions to manage, optimize and visualize every aspect of merchandise, price, assortment and space, Symphony GOLD ensures customer relevance by drastically improving category planning and retail execution. The result creates positive in-store experiences that drive higher performance and greater return on investment.

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Product category: Space management software, category management

Customer Engagement

When you engage with customers in a personal, individual way, it boosts loyalty – and sales. Retailers can optimize customer engagement by effectively synchronizing strategy, customer information and delivery channels to ensure customers receive the most relevant offers that are tied to how, when and where they like to shop.

Symphony GOLD's Customer Engagement solutions help retailers execute more effective multiple campaigns with targeted offers to any customer segment across any mix of channels. We give retailers a single view of all available customer information including real-time insights to help them better understand trends and customer tendencies. When combined this enhanced customer view with our advanced segmentation analytics and automated campaign management tools, retailers drive improved engagement, loyalty and sales. 

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Product category: Retail technology

Retail Operations

Optimize business operations to deliver customer choice at lower cost
In this competitive environment, you must find ways to do more with less but still satisfy customer demand. It can be a daunting task to manage operations for multiple business formats or sales channels such as supermarkets, hypermarkets, c-stores, mobile, web or click and collect – all while ensuring the flow and availability of goods, reducing costs and improving customer service.

Symphony GOLD’s solutions for Retail Operations optimize operations, reduce cost-to-serve and increase service levels by providing unified control and visibility on a single, integrated platform – across every store, warehouse and channel. With real-time visibility and seamless, data integrity, retailers can increase the efficiency of their entire operational landscape - improving employee productivity and ensuring positive, localized customer experiences.

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About us

Company details

Symphony Retail Cloud combines the power of Symphony EYC’s customer-centric insights and Symphony GOLD’s retail planning, optimization and execution capabilities to create the industry’s first customer-centric cloud solution that enables retailers and manufacturers to deliver more than two percent revenue growth by translating customer intelligence into insights and actions that drive bottom-line decisions.

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Company data

Number of employees


Area of business

Retail technology