Image of a virtual supermarket; Copyright: ILR/Uni Bonn

Nudging in a virtual supermarket for more animal welfare


It may be possible to change the purchasing behavior of consumers noticeably using some simple strategies. At least this is what a study, carried out by the University of Bonn and the Technical University of Munich, indicates.
Read more
A robot stands in front of a wine rack with the text

The "Concept Store" at ProWein 2024 showcases innovations for the wine trade


A "concept store" will be on display at the ProWein 2024 wine and spirits trade fair. Suppliers will show ways in which product presentation and the sales process in the wine trade can be improved.
Read more
The facade of H&M SoHo location; Copyright: H&M

H&M unveils its new SoHo location


H&M announced it has opened a new brand destination in New York City's iconic SoHo neighborhood where customers benefit from mobile checkout and smart mirrors in fitting rooms.
Read more
A smartphone on which the AI assistant can be seen; Copyright: Kingfisher

Kingfisher launches AI-powered DIY assistant


Kingfisher has launched the first AI-powered assistant in the home improvement sector, harnessing the capability of generative AI to support customers with their DIY projects.
Read more
The sales area of the Sephora store in Wuhan; Copyright: Sephora

Sephora's Stores of the Future


On October 13, 2023, Sephora officially unveiled its “Store of the Future” in Wuhan, China. The new branch was designed to combine various services and brands with technological and digital elements to create an immersive shopping experience.
Read more
A visual for AI as digital shopping assistants; Copyright: Mohamed Nohassi/Unsplash

AI shopping guide announced by Microsoft


Development in e-commerce never stands still. Microsoft provides proof with its new AI functions for the Bing search engine, which are soon to be rolled out. The Buying Guide is a shopping guide tailored to users within the Bing search results page.
Read more
A digital screen with a man on it to give advice to customers in front of a wine shelf; Copyright: Colruyt Group

Digital wine assistant guides customers to the ideal bottle of wine


Colruyt Lowest Prices to test a digital ‘wine assistant’ in six branches in the coming weeks. The assistant will take the shape of a large touchscreen with software that allows customers to make informed wine choices.
Read more
A smartphone on which augmented reality is used in a kitchen; Copyright: Zephyr

Augmented reality: untapped retail potential


AR technology enables extended reality applications that go far beyond entertainment purposes and are gaining traction in the retail sector.
Read more
Electronic shelf labels on a shelf; Copyright: Delfi Technologies

ESL: technology replaces paper


Paper labels were the standard in retail for a long time. However, they are now gradually being replaced by electronic shelf labels.
Read more
Audi House of Progress in Shanghai; copyright: Audi AG

Store Concept: Brand Experience Center Versus Car Dealership


So much more than just a car showroom: The Audi House of Progress in Shanghai.
Read more