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A bright showroom with various modern lamps and luminaires; Copyright: ChrisSnook

Shopfitting with recycled materials

04/12/2024

The circular economy and waste reduction in retail are a lever for greater sustainability – and store furnishings play a central role in this. Recycled materials are conquering the retail sector and show how aesthetically pleasing environmental protection can be.
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The façade of the Zwaan Boutique with large display windows and a door decorated with plants and minimalist elements; Copyright: Eshita Marwah

Flagship boutique Zwaan inspires Delhi with elaborate store design

27/09/2024

In the middle of hectic Delhi, there is an oasis of calm: the flagship boutique of fashion label Zwaan celebrates femininity in all its diversity. Designer Eshita Marwah has used this theme to create an extraordinary store.
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A Changhong Group stand at China in-store 2024 trade fair for retail solutions, surrounded by visitors; Copyright: China in-store

Combining art and technology for cutting-edge retail design

10/09/2024

The Changhong Institute for Commercial Store Construction Services exhibited at China in-store 2024. We asked their director about their experience at the trade show and why it is always worth attending the event.
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A modern interior with minimalist wooden shelves and red architectural elements, combined with simple wooden furniture; copyright: Quantum Space

Excellent retail designs celebrate Chinese culture

05/09/2024

The EuroShop RetailDesign Awards China 2024 were presented at a ceremony in Shanghai on 3 September. The award-winning designs represent the pinnacle of retail design in China and are a testament to outstanding creativity and design expertise.
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The Apple Marina Bay Sands Store in front of the Singapore skyline; Copyright: Elke Moebius

Singapore's shopping destinations offer architecture, action and adventure

14/08/2024

Three shopping destinations in Singapore – including the Apple Store in Marina Bay and two extraordinary malls – show how innovative modern retail concepts can be and how much they enrich the quality of life in a city.
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Visitors and exhibitors sitting together, networking at the In-store Asia 2024 retail expo; Copyright: In-store Asia

In-store Asia 2024: The who's who of retail met in Mumbai

23/07/2024

The 15th edition of In-store Asia was a resounding success! As the largest trade fair for retail investment on the Indian subcontinent, it offered visitors a platform to discover innovative solutions.
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A shopping arcade in Shanghai in the dark with colorful neon signs and passers-by; Copyright: Unsplash/Krzysztof Kotkowicz

Learning from China's retail insiders: trends at China in-store 2024

13/06/2024

The retail industry in China is known for its dynamism and innovative strength. This is one of the reasons why China in-store 2024 is a must-attend event for anyone interested in the latest trends in the Asian retail world.
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Showroom with futuristic design, a silver SUV drives up a 45-degree wall, flanked by black, geometric walls and white columns; copyright: anySCALE

Innovative store concepts under the spotlight

12/06/2024

The ERDA China, the EuroShop RetailDesign Award, is a prestigious prize for outstanding retail design projects in Asia. The award will be presented during the China in-store 2024 trade fair.
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A Harrods store from the inside; Copyright: Lighting Design International

Lighting design at Harrods elevates the retail experience

05/06/2024

To mark the 175th anniversary of Harrods, Lighting Design International explains its lighting concept for the individual departments of the department store.
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The interior of the new Panerai boutique in Boston; Copyright: Panerai

Panerai unveils signature design elements of new boutique in Boston

03/06/2024

Located on Newbury Street, the new boutique embodies the brand’s center pillars: Italianity, the world of the sea, Modern Heroes, and technicity.
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Trays to showcase luxury leather goods; Copyright: DIEGO TEXERA PHOTOGRAPHY

Coach’s new Salt Lake City store features fully circular surfacing

27/05/2024

Fashion house Coach’s reopened a store that is outfitted with fully recycled and recyclable plastic panels made from waste.
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Visitors at an exhibition stand with colorfully illuminated advertising material at In-store Asia; Copyright: Messe Düsseldorf India

Cutting-edge retail trends at In-store Asia 2024

22/05/2024

Like no other trade fair in the Asia-Pacific region, In-store Asia offers a comprehensive range of retail solutions and trend-oriented insights: from June 13 to 15, 2024 in Mumbai.
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A view of the fish and meat counters at Edeka Hundrieser; Copyright: beta-web/Pott

Mining history meets modern market culture at Edeka Hundrieser

14/05/2024

Essen in the Ruhr region was a center of the mining industry. The architecture and design team made reference to this tradition when redesigning the Edeka Hundrieser.
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The Dior boutique in Geneva from the outside; Copyright: ARR

Dior unveils exceptional new boutique in Geneva

15/04/2024

Maison Dior has inaugurated its latest boutique in Geneva, the epicenter of fashion and luxury. The spectacular architecture of the flagship is signed by Christian de Portzamparc.
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A premium lounge with serveral with several seating options; Copyright: Nike

Jordan World of Flight Beijing Sanlitun opens in China

03/04/2024

Jordan World of Flight Beijing Sanlitun opened on March 23 as the first WOF store in China. The store's aesthetic is designed to be purposely distinct.
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The Apple Stores Jing'an in Shanghai from the outside; Copyright: Apple

Opening of the Apple store Jing'an in Shanghai

22/03/2024

The new Apple Store in Shanghai features a big plaza for events, special sessions that celebrate local culture, and an open, round store design.
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The Le Chocolat Maxime Frédéric at Louis Vuitton in Singapore; Copyright: ARR

Singapore welcomes Le Chocolat Maxime Frédéric

07/03/2024

Le Chocolat Maxime Frédéric, located in the Louis Vuitton Marina Bay Sands flagship in Singapore, is the first Louis Vuitton chocolate shop outside France.
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A bake shop with a modern shop design and lighting in a grid pattern; Copyright: Imoon

Lighting technology by Imoon renovates retailing formats

06/03/2024

Energy efficiency and experiential design are driving innovation in the retail industry. Lighting design is emerging as a key element for sustainability and the creation of immersive shopping experiences.
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Decor bricks made from a compression of out-of-use clothing; Copyright: Printemps

Printemps upcycles its decor

06/03/2024

As part of its commitment to a environmentally responsible store design, Printemps is increasing the use of upcycled materials to decorate its retail spaces.
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A Porsche 356 B in the Café Carrera at the Porsche Studio Singapore; Copyright: Porsche AG

Innovative Porsche Studio opens in downtown Singapore

06/02/2024

Featuring a multitude of innovative features, the new Porsche Studio Singapore presents a modern design with unique Singaporean touches.
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A luminous logo of the China in-store trade fair against a black background; Copyright: Messe Düsseldorf Shanghai

China in-store 2023 showcases high-quality designs and retail solutions

13/12/2023

A triumphant return: following a two-year hiatus due to the pandemic, China in-store 2023 left both visitors and exhibitors inspired.
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The Swarovski Flagship Store in Korea from the outside with a glass facade so you can see the colors of the iterior design, blue, yellow and pink on three stories; Copyright: Swarovski

Swarovski unveils its dazzling new Korea flagship store

07/12/2023

Located within the lush oasis of one of Seoul’s most popular destinations, the Swarovski Dosan Park flagship store is a luxurious and immersive retail experience.
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German Interior Design Award 2023

05/12/2023

On September 29th, 2023, the Association of German Interior Designers bestowed the German Interior Design Award, 2023, in recognition of exceptional craftsmanship by interior designers in Germany.
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The Sydney Harbour Bridge built from LEGO;  Copyright: The LEGO Group

The world’s largest LEGO® store unveiled

22/11/2023

The LEGO Group, in partnership with Alquemie Group, today unveiled the world’s largest LEGO® store. Situated at Sydney Arcade, overlooking Pitt Street Mall in the heart of Sydney, the impressive 900sqm store spans two levels to create a new record for the largest LEGO store globally.
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View of the industrial-design coffee bar across wooden tables and chairs and benches; Copyright: Jose Miguel Gonzalez / Apertura Arquitectonica

This coffee shop design is an ode to Mexican coffee culture

21/11/2023

Open industrial style meets warm wood and clay brick textures at this Kali Coffee Roasters café. Created by architecture and design studio Concéntrico, the interior of the new coffee shop has been interpreted as a visual and sensory journey through the coffee-making process.
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Stairs in a large shopping center; Copyright: UNIQLO

Newly-renovated UNIQLO Paris Opera store opened

26/09/2023

Apparel retailer UNIQLO announced the reopening of the UNIQLO Paris Opera store on September 15, following an eight-month renovation.
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The Bang & Olufsen and Ferrari celebration at the Ferrari Flagship Store in Milan; Copyright: Bang & Olufsen

Bang & Olufsen and Ferrari celebrates the Ferrari Collection

14/09/2023

Bang & Olufsen and Ferrari hosted a celebration event on Tuesday, the 29 of August at the Ferrari Flagship Store in the heart of Milan.
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The interior of a new Swarovski Optik store with lots of wooden furniture; Copyright: Swarovski Optik

Swarovski Optik opens its first store worldwide

09/08/2023

The design of the new Swarovski Optik store in Wattens, Austria, is based on the love of nature.
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China-in-store trade fair; Copyright: China in-store/Messe Düsseldorf

China in-store 2023: The longed-for return of the B2B retail trade show

08/08/2023

After a two-year pandemic break, the renowned China in-store trade show is finally returning. From November 29 to December 1, 2023, the Shanghai New International Expo Center will once again be the meeting place for trade visitors from the retail industry.
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The inside of a new Lotus flagship store with a big round light element covering the ceiling, under it a yellow Lotus sports car; copyright: Lotus

New Lotus London flagship store opens in Mayfair

07/08/2023

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The Apple Store in Mumbai from the outside; Copyright: Elke Moebius/Messe Düsseldorf

Apple opens first retail store in India

01/08/2023

On April 18, 2023, Apple opened its first store in India. In addition to the products themselves, the focus here is on the customer experience and service. The architecture and energy supply of the building are also remarkable.
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The transformed 1981 Boeing 747-230B aircraft; Copyright: Coach

"Coach Airways": retail concept store within a plane

05/07/2023

Freeport A’Famosa Outlet is proud to unveil the world’s first Coach Airways, a unique retail concept store and café housed in a transformed 1981 Boeing 747-230B aircraft.
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A hall in the Canal Walk Mall in South Africa; Copyright: Messe Düsseldorf/Moebius

Canal Walk Shopping Centre: enjoy your shopping experience at Cape Town's largest mall

09/05/2023

EuroShop, the World's No. 1 Retail Trade Fair is an international event that brings exhibitors and visitors from all over the world together in Düsseldorf.
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The Jordan World of Flight store in Tokyo from the outside; Copyright: RK

Jordan World of Flight opens in Tokyo

09/05/2023

Last December, the first Jordan World of Flight store opened in Milan. This concept aims to celebrate the legacy and future of the basketball culture. The next opening quickly followed in March 2023.
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View of a branch of the bookseller Barnes & Noble with book tables in the foreground; Copyright: Barnes & Noble

Designing bookstores for the reading renaissance

18/04/2023

If you follow Barnes & Noble's press releases lately, it's not uncommon to read about new store openings. Barnes & Noble (B&N) attributes the expansion of its store network to “a reading renaissance and renewed enthusiasm for physical bookstores”.
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A big LED screen in a PUMA store; copyright: Esprit Digital

Esprit Digital's "LUMOS" technology illuminates PUMA Singapore's award-winning retail flagship

14/03/2023

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A man gives a talk on a stage in front of an audience; copyright: Messe Düsseldorf/ctillmann

Store Design Stage @ EuroShop 2023

10/03/2023

One topic that never fails to excite visitors to EuroShop is store design. The dimension Shop Fitting, Store Design & Visual Merchandising is not only a feast for the eyes, it also visualizes impressively clearly the great effect design has on the customer experience and the success of a store.
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A large booth at the EuroShop 2023 in green with many visitors; copyright: beta-web GmbH

EuroShop 2023: Emotions, impressions, experiences

09/03/2023

Five days of EuroShop with eight dimensions, a packed supporting program, and plenty of highlights: That was EuroShop 2023.
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Man walks between metal shelves in a hardware store; Copyright: Tegometall

TegoClassic: reliable shelving that fits perfectly

01/02/2023

The TegoClassic modular shelving system has a load capacity of up to 460 kg and facilitates optimal use of the available shop floor thanks to the flexible design with a 50 or 25 mm pitch. The European production locations of Tegometall guarantee short transport routes and delivery times for both small- and large-scale production.
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Three trophies of the ERDA China; copyright: C-In-Store

From apocalypse to tradition: The best Chinese store designs 2022

18/01/2023

The EuroShop RetailDesign Award China 2022 was awarded to the best store designs in the Chinese retail industry for the most stunning designs
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Three trophies of the EuroShop RetailDesign Award next to each other; copyright: EHI

Store designs that amaze

18/01/2023

The nominees of the EuroShop RetailDesign Award (ERDA) 2023 showcase outstanding store designs in retail and hospitality.
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The Haleco project in the foreground with Montréal, Canada in the background; Copyright: 2022 Haleco

Urban planning challenges: managing change in times of crisis

12/01/2023

The rise of digitization and online retail businesses put retailers in city centers under pressure like never before.  Over the past years, climate change, the COVID-19 pandemic and the war in Ukraine have only added to mounting concerns. The future of urban centers and brick-and-mortar retail seems more uncertain than ever before.
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Wilson pop-up store with a yellow store design with tennis balls in in New York City; copyright: Richard Cadan Photography

Wilson pop-up store about the brand's role in the 2021 U.S. Open

10/01/2023

This 4600-sq.-ft. pop-up in New York City focuses on celebrating Wilson’s 108-year brand history and as a tie-in to the 2021 U.S. Open. Wilson hoped to capture the energy and excitement of that marquee event.
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De Zwarte Hond exterior view; Copyright: Ronald Tilleman/ De Zwarte Hond

Vital city centers: Market hall 2.0?

28/12/2022

Open spaces, greenery, a lake – Meerstad is a popular district of Groningen that already offers many amenities but strives for more. The Dutch suburb plans to build 5,000 new homes in addition to a connected, interactive social space, which will serve as a place for residents to shop, gather, and eat. The SuperHub was designed to embody these objectives.
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C Bechstein Flagship Store exterior facade; Copyright:EuroShop/Manleitner

Store Tour on Düsseldorf's luxury mile Kö

21/12/2022

A store tour at the EuroShop trade press day already gave a good preview of the topics retailers are dealing with and the means and measures they are using to attract customers to their stores despite economically challenging times.
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Example of the use of EasyCubes in a store; Copyright: VKF Renzel

From shopfitting to exhibition stand construction: three components. endless possibilities

24/11/2022

If you want a successful shopfitting concept, you must embrace flexibility in your design. Today’s consumers are craving a unique retail experience in an attractive ambiance with highlights that capture attention through their presentation.
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Mannequins with bunny masks; copyright: wanaktek

Visual merchandising: retail window displays done right

23/09/2022

First impressions count – nowhere is this more evident than when it comes to store window displays. Only those who catch the eye of the consumer earn their attention. We have compiled some dos and don’ts of how retailers can create window displays that turn heads and drive sales and mistakes they should avoid at all costs.
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Interactive screen in the window of the BOSS store in London; The new Zara store from the outside; Copyright: DOMO FOTOGRAFIA S.L: HUGO BOSS

Retail Store Concept: Reimagining Traditional Shopping

19/09/2022

The new store of Spanish fashion brand Zara on Madrid’s Plaza de España not only entices shoppers with its design but also addresses topics that modern consumers continue to embrace: returns management, sustainability, and innovative checkout systems.
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Benetton sustainable store recycled materials store design floor; copyright: Benetton

The ecological footprint of shopfitting: Every pebble counts

23/08/2022

We only have one world. Increasing climate extremes such as droughts, wildfires, floods, and storms make us painfully aware of this simple fact. The retail community is exploring ways to reduce its ecological footprint. For inspiration, we have collected some great store construction and shopfitting examples that illustrate how retail companies save energy and resources.
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Sustainable material samples from the Innovation Hub Duisburg; Copyright: umdasch

Materials and Surfaces: how nice-to-have aspects turned into must-have elements

19/04/2022

Environmentally friendly actions and shopfitting systems have long been a critical requirement in retail environments according to Swantje Donath, Shop Consultant at umdasch The Store Makers. But what does that mean exactly?
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A clothing store, shiny golden wall on the right; Copyright: Subtype.

All that glitters is gold (themed): A closer look at Sydney’s SUBTYPE store design

16/02/2022

SUBTYPE first opened its doors in Sydney in 2014 as a destination for customers on the hunt for premium sneakers. In subsequent years, SUBTYPE opened more stores across Australia and New Zealand featuring collections from local and global streetwear labels.
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Young man in a shopping mall; copyright: ASphotostudio

Branding without compromise: fusing store design and technology

06/12/2021

Unique retail shop designs invite you on a journey through the store. Satvinder Singh told us how the work of a design specialist in India has changed and what role technology and sustainability play in this setting.
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Natural cosmetics store TAOASIS from the inside; Copyright: beta-web GmbH/Koller

Store Design: The Smell of Nature

03/11/2021

“We love fragrances” – the natural fragrance manufactory TAOASIS declares on its homepage and that is exactly what visitors sense at the company’s store in the Bikini Berlin shopping mall.
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Hybrid showroom by s.Oliver; Copyright: s.Oliver

Hybrid showroom: the best of both worlds?

01/09/2021

Some say shopping online is easy and convenient – just a few digital clicks and your purchase is complete. Others love to come to a physical store because they crave the tactile experience of shopping. They want to inspect, touch, and feel the products before they buy them.
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The Selfridge Corner Shop from the Outside; copyright: Selfridge

One Retail Space, Multiple Brands: The Selfridges Corner Shop

07/07/2021

Gucci, Prada, Burberry – at the corner store? Selfridges, the UK chain of high-end department stores with its iconic landmark store on London’s Oxford Street, now has a pop-up store where customers can explore more than just luxury labels.
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Black and white photo of a supermarket shelf; copyright: Ellinuur Bakarudin

Visual Marketing: Capturing the Customer’s Attention

10/02/2021

Catching the customer’s eye, boosting sales – two paramount objectives for any retailer. The new study titled "Exploratory Shopping: Attention Affects In-store Exploration and Unplanned Purchasing" shows ways to grab customer attention that go beyond the typical aisle shelf space.
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Supermarket with lighting; copyright: Imoon

Customized lighting: The marriage of technology and creative design

27/05/2020

The Italian company Imoon has already done the right lighting for big food retailers like Carrefour, Coop, E.Leclerc, Warner’s Budgens and Globus. Charismatic Pierluigi Gusmani talks about the current developments of customized solutions and his fascination about lighting design.
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Tokyo shopping mall from above; copyright: Messe Düsseldorf

Tokyo Stores: The Capital of Shopping

26/05/2020

The most progressive store décor, the most inventive displays, the most courteous service, the most exquisite products, the largest selection, the most elaborate packaging: Until you’ve seen Tokyo, you don’t yet know what the most seductive form of contemporary shopping has to offer.
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View into the store with large ceiling light and fabrics; copyright: beta-web/Pott

Light up the world with a smile: Natura in Barcelona

20/05/2020

Pink flamingos adorn the walls in the entrance area of Natura in Barcelona. The name reflects the essence of the store: the sales floor features natural colors, wooden design elements, greenery walls, and warm light.
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A woman stands amidst classic Christmas decorations; copyright: ©Saeed/beta-web GmbH

Visual merchandising trends in the retail sector

11/05/2020

It is becoming increasingly important for retailers to create visual experiences, but also to be able to transform them quickly and easily, because consumers are also shopping with their eyes.
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Entrance door to a shoe store; copyright: iXtenso/Pott

A little bit of paradise in the heart of Barcelona: LaBo

07/05/2020

Anyone who enters this store in Barcelona is instantly transported into another world. The store lets customers dream about summer vacations and offers matching footwear.
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Shopfitting and store design; Copyright: beta-web

Shopfitting & Store Design: The Dimension of beautiful things

18/02/2020

The gathering of the best: The dimension Shopfitting & Store Design reveals trendsetting concepts for shop fitting worldwide. Here you will find inspiration for modern materials, forms and functions. Prepare for amazing!
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An illuminated figure made of wire; copyright: © beta-web GmbH

Spotlights on! Magnificent lighting for your store

16/02/2020

The best assistant you can find in the store? Your lighting! It can set highlights, create a feel-good atmosphere and thus also raise the mood of the customers – also smart-controlled.
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golden christmas balls; copyright: iXtenso/Pott

Retail holiday decorations: trends for the 2019/20 season

18/06/2019

Annetta Palmisano from the style agency bora.herke.palmisano explains which design trends are defining Christmas decorations.
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Frischwerk store in Hamburg; Copyright: Lekkerland

Power floor: power store

05/06/2019

Sales promotion is also a matter of the floor. Take the time for some inspiration and discover different designs from colorful to patterned to natural and neutral in practical examples.
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Counter in a pharmacy made entirely of wood; Copyright: Hans Jürgen Landes

Award winning apothecary design: in space

21/05/2019

If you enter the newly designed Schubert pharmacy, you will directly feel comfortable. After the modernization, the premises score with a holistic appearance that is both concise and modern.
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View of the Nike House of Innovation in Shanghai with stairs, elevators and digital elements; copyright: Messe Düsseldorf

Nike House of Innovation No 1 in Shanghai

13/05/2019

In Shanghai, Nike launched the first "House of Innovation". The EuroShop team was on site on the occasion of C-star 2019 and visited the store.
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Flooring with pattern in a fashion store; copyright: Debolon Dessauer Bodenbeläge

Expert tips: The best flooring options for your retail store

06/05/2019

You need a new look for the flooring in your store – you have many options and they must be considered carefully. Industry experts told us what the different types of flooring from vinyl to carpet all the way to renovation lacquer systems have to offer.
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Many people at the C-Star 2019 trade fair; copyright: Messe Düsseldorf

Best Stand Awards and Best Customer Journey at C-star 2019

26/04/2019

At C-star, solution providers presented their innovations and inspiring features for retailers to an audience of retail experts. Watch the video to see the award-winning stands in the categories "Best Stand Award" and "Best Customer Journey".
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in-store asia, the largest trade fair and congress specifically for retail in India, powered by EuroShop; copyright: Messe Düsseldorf

Review of in-store asia 2019 – powered by EuroShop

05/04/2019

Already for the 12th time in-store asia, the biggest trade fair with congress especially for the trade in India, took place in March 2019. Over 7,000 visitors came to the Bombay Convention & Exhibition Centre, to find out about exciting new in-store displays and retail technology solutions from roughly 120 exhibitors.
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Prada Epicenter New York Broadway, a project by OMA, 2001; © Vésma K. McQuillan

Fashion Spaces: Fashion expressed through architectural sites

13/03/2019

Interview with Vésma Kontere McQuillan, Oslo/Norway, about her concept of "Fashion Spaces", the Prada Epicenter in New York City and the requirements of retail design studies.
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Interior view of the second-hand store Weißer Rabe in Munich; copyright: visual & concepts Ladenbau München

New store concept for a non-profit project of Weißer Rabe

14/02/2019

Shopping with a good feeling: This was the core idea behind the new store design for the Weisse Raben in Munich. The GebrauchtWarenHaus was generously expanded and redesigned.
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A woman and a man face each other and talk; copyright: Messe Düsseldorf

Exhibition Design: Where does the path lead?

16/01/2019

Trade fair presentations are out? Not at all! This is what Prof. Harry Vetter, expert for exhibition architecture at the PBSA - Peter Behrens School of Arts, believes. The ideas for the Designer's Village of the EuroShop sprout from his student rows, by the way. Enjoy the interview with him and Elke Moebius, Director EuroShop!
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Japanese store; copyright: Messe Düsseldorf Japan / Moerke

dlv Tokyo tour 2018: luxury, tradition, and new trends

13/11/2018

In collaboration with EuroShop, the dlv - Netzwerk Ladenbau e.V. shopfitters and suppliers network organizes a tour to a major city of the world once a year. Tour participants visit trendsetting locations that captivate with unique store designs, this time: Tokyo.
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rainerhauserlacour1-b; Copyright: Rainer Zimmermann/PBSA

Retail Design: The key to it is communication

16/10/2018

Prof. Zimmermann has spent many years working in the communications industry. This included a position as CEO at BBDO Germany and Pleon Europe and also as professor in strategic communication and co-founder of the Retail Design course at PBSA (the Peter Behrens School of Arts) in Düsseldorf.
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Lamps with black golden shades; copyright: iXtenso/NataschaMörs

Create accents in the store: Inspirational decorative lights

05/10/2018

Varied shapes, styles and materials: the choice of lights is wide - from the rustic version with metals or wood, to simple modern and playful romantic. 
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Skyline of Chicago, Copyright: Messe Düsseldorf

Chicago: always worth a (shopping) trip!

16/08/2018

"I think Chicago will be the most beautiful big city in the world," said Frank Lloyd Wright, US architect and writer. In any case, the city is a great shopping destination. Here are a few examples.
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Lamp in flower style; copyright: iXtenso/Mörs

Decorative lights for the store

10/04/2018

Are you looking for inspiration to design your store? Why not combine the practical with the beautiful? Luminaires are not only light sources, their design alone can change the atmosphere of a room. Have fun playing with the light!
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Candles and Christmas decorations © iXtenso / Pott

Customer Magnet: Christmas Decoration Trends for 2018

23/03/2018

Decorations for the Christmas season in stores and shop windows can have the effect of getting consumers into the festive mood and making early and ample purchases of Christmas gifts.
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