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Tackling climate protection together

Dear Sir or Madam,

Climate protection measures are necessary, but often not easy to implement. Fortunately, there are more and more offers of information and help. In this newsletter, we introduce you to two:

Natural refrigerants can save a lot of emissions in the grocery business. The Refrigerant Transition Hub is now designed to help retailers make the switch.

Trade show appearances are great marketing tools. But they also consume resources. To be more economical with them, Messe Düsseldorf provides practical tips.

For the future of trade fairs and retail,
Your team of EuroShop
www.euroshop-tradefair.com

The new cool: natural refrigerants

The Refrigerant Transition Hub aims to help retailers in North America initiate the cooling revolution
A symbolic image of greenhouse gases, rising smoke against landscape in evening sun; Copyright: Chris LeBoutillier/Unsplash
According to the North American Sustainable Refrigeration Council, supermarkets play a significant role in limiting global warming. That's why the organization is advocating for more climate-friendly natural refrigerants.

Promoting more sustainable trade fair appearances
Black large font with the slogan "Show green", above it a green icon of a globe; Copyright: Messe Düsseldorf

The common goal of exhibitors and Messe Düsseldorf is to create effective trade show experiences. At the same time, however, the ecological footprint should also be kept as low as possible.

To achieve this, Messe Düsseldorf provides information, checklists and lots of practical information.

Contextual targeting

How online advertising reaches engaged people who are genuinely interested
A young man stands in a big city looking at billboards on skyscrapers; Copyright: Joshua Earle/Unsplash
Through "sentiment analysis" of websites, advertisements can be placed even more precisely where they resonate with people who are currently open to the message.

Stages @ EuroShop 2023

Missed a lecture? Use Video on Demand now!
A person speaks on a stage in front of an audience at EuroShop; Copyright: Messe Düsseldorf/ctillmann

#Innovations #Tips #UseCases

Are you looking for helpful and forward-looking information from the retail industry? The EuroShop 2023 Stages have a lot to offer. Lectures and panel discussions from the Store Design Stage, the Connected Retail Stage, the Retail Technology Stage and the Expo + Event Stage are available free of charge and registration.

Numerous well-known speakers, exhibitors and brands will be present, such as Petco, arko | Hussel | Eilles Group, C&A, Marks & Spencer, Żabka, Markant and many more.

Tracing the journey of chocolate

Production and personalization at Dengo
The Dengo mini chocolate factory in Sao Paulo, Brazil; Copyright: Messe Düsseldorf/Moebius
Dengo is a Brazilian chocolate brand. At the flagship store in São Paulo, visitors can not only see the manufacturing process of chocolate, but also have their own bar produced.

EuroShop@Social Media
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Everything about the Dimensions of EuroShop: Stay up to date with our magazine and follow EuroShop - The World's No. Retail Trade Fair on LinkedIn!
EuroShop – The World's No. Retail Trade Fair – at LinkedIn
EuroShop.mag – Your community mag

To get in contact with us, please mail to redaktion@EuroShop.de.

Please recommend us and send this newsletter to your friends/colleagues

EuroShop – The World´s No. 1 Retail Trade Fair, Feb. 22-26, 2026

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Partner of Messe Düsseldorf:
Portal editorial team: beta-web GmbH / iXtenso.com
Newspartner: EHI, beta-web GmbH / iXtenso.com

Footer with EuroShop Trade Fair Logos; copyright: Messe Düsseldorf
Legal disclaimer

Messe Düsseldorf GmbH
Messeplatz, Stockumer Kirchstr. 61
40474 Düsseldorf, Germany

Phone: +49 211 4560-01
Fax: +49 211 4560-668
www.messe-duesseldorf.de
info@messe-duesseldorf.de

County Court Düsseldorf HRB 63

Board of Managing Directors: Wolfram N. Diener (Chairman), Marius Berlemann, Bernhard J. Stempfle

Chairman of Supervisory Board: Mayor Dr. Stephan Keller

Messe Düsseldorf GmbH processes personal data relating to you. You can find more information - also on your rights - in the privacy policy of Messe Düsseldorf GmbH available at www.messe-duesseldorf.de/privacy. In principle, i.e. subject to legal restrictions, you may at any time object to the processing of your personal data either on the aforementioned website, via e-mail to privacy@messe-duesseldorf.de or via postal mail to Messe Düsseldorf GmbH, G2-RV, PF 101006, 40001 Düsseldorf, Germany.


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