Dear Sir or Madam, For retailers, getting visibility online is even more important during these times when customers aren't rushing into town. With the help of social media channels, this can be done in a very direct and personal way. And when customers return to stores – once restrictions and the height of the pandemic are overcome – their interest is a valuable commodity. A new study shows how brick-and-mortar retailers can expand the attention of their customers so that they notice and buy more products in the assortment. We wish you much success with catching the eye, Your team of EuroShop www.euroshop-tradefair.com
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