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EuroShop 2017: Retailers eager to invest


Thumbs up for the best EuroShop yet! Let’s have a look back on all the many amazing impressions, one-of-a-kind stand designs and innovative products.

The entire EuroShop team sincerely thanks all the visitors and exhibitors for an unforgettable event!

We are already excited to see many of you again at EuroCIS on the 27th of February through the first of March, 2018 and all of you again at EuroShop from the 16th to the 20th of February, 2020!

Your Team of EuroShop

Final press release
Video: POP Marketing
Photo gallery: Checkout zone
Video: Visual Merchandising
Video: Store Design
MediaCenter: Highlights 2017
Newsletter Service

Retailers eager to invest

Final press release EuroShop 2017

Photo: Entrance North; copyright: Messe Düsseldorf
After five days, Thursday (9 March 2017) saw the world’s largest trade fair for retail investment requirements, EuroShop 2017, draw to a close in Düsseldorf with the best result in its 50-year history: the 2,368 exhibitors from 61 nations report unanimously on very good to excellent contacts and business deals.
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POP marketing: Catching the customer's eye

EuroShop 2017

copyright: beta-web/Pettenkofer
At EuroShop 2017, the dimension POP marketing shows the most attractive and most fascinating installations for the point of sale. It is exactly here, where the customer decides which product to buy. Take a look at our highlights!
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Checkout zones for fast transactions

EuroShop 2017

copyright: beta-web/Schmitz
Checkout terminals are more versatile than ever. Regardless of whether you use a self checkout or classic till they are most flexible in use and need ever less space. And if you can pay the bills and do returns on all channels your shopping tour can turn out to be a pleasant adventure.
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Visual Merchandising: Using a good story to stimulate the customer's imagination

EuroShop 2017

copyright: beta-web/Pettenkofer
In times of e-commerce, visual marketing is becoming more and more important. Emotions and a well thought out story are crucial elements of the visual merchandising processes. The EuroShop dimension "Visual Merchandising" demonstrates how brick and mortar retailers can gain the customer's attention.
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The look of the future: Shop Fitting and Store Design at its best

EuroShop 2017

copyright: beta-web/Pettenkofer
The EuroShop 2017 dimension for store fitters and designers is simply breathtaking. The best architects, designers, planners and manufacturers compete showing their passionately designed and painstakingly constructed stands. See for yourself!
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Highlights of EuroShop 2017 in image and video


copyright: Messe Düsseldorf
We have compiled all the highlights of EuroShop 2017 for you in our MediaCenter.
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EuroShop@Social Media

Graphic: Social Media Icons
Whether moving image or short messages - get background information of the trade fair and news from the industry in our social media channels.
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EuroShop - The World´s No. 1 Retail Trade Fair, Feb. 16 - 20, 2020

Partner of Messe Düsseldorf:
Portal editorial team: beta-web GmbH/
Newspartner: EHI, beta-web GmbH/

Legal disclaimer

Messe Düsseldorf GmbH
Messeplatz, Stockumer Kirchstr. 61
40474 Düsseldorf, Germany

Phone: +49 211 4560-01
Fax: +49 211 4560-668

County Court Düsseldorf HRB 63

Board of Managing Directors: Wolfram N. Diener (Chairman), Bernhard J. Stempfle, Erhard Wienkamp

Chairman of Supervisory Board: Mayor Dr. Stephan Keller

Messe Düsseldorf GmbH processes personal data relating to you. You can find more information - also on your rights - in the privacy policy of Messe Düsseldorf GmbH available at In principle, i.e. subject to legal restrictions, you may at any time object to the processing of your personal data either on the aforementioned website, via e-mail to or via postal mail to Messe Düsseldorf GmbH, G2-RV, PF 101006, 40001 Düsseldorf, Germany.

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