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Refrigerated cabinets: practical, elegant and first of all sustainable


Today refrigerated cabinets in retail have to be energy-efficient and space-saving. Anyone who is thinking of clunky energy guzzlers now is wrong. Read in the newsletter how energy efficiency and elegant design work perfectly together.

Your Team of EuroShop

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Five German local commerce models
3 questions to … Saneboon
Virtual Experience: EuroShop Dimensions at your fingertips
Chapter China
Refrigerated cabinets in retail
Awards of EuroShop 2017
Tickets & Registration
Retail News
EuroShop Dossiers
Newsletter Service

Refrigerated cabinets in retail: What the market has to offer

Trends in cooling design

Photo: refrigerated cabinet at a Rewe to go store; copyright: AKE
Sustainable, practical and elegant - refrigeration units do not have to be monstrous power eaters anymore. They can be integrated into the store design and facilitate customers’ selection of products with the help of a clear and easy-open construction. We present some of the cutting-edge models for you.
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3 questions to …

Meng Jia, Saneboon

Photo: Meng Jia; copyright: Saneboon
The right door to the store: Depending on the size and the concept of the shop, retailers can choose from a wide range of entrance options today. A brief insight is given by Meng Jia of Saneboon.
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Virtual Experience: EuroShop Dimensions at your fingertips!

Enter the online experience of the EuroShop trade fair!

copyright: Messe Düsseldorf
Starting now, visitors and exhibitors of can get informed interactively about their trade fair visit and three-dimensionally discover the seven theme-related sectors of EuroShop in virtual reality.
Click here for more information

Chapter China

Chinese Fine Living in Shanghai

Photo: bone china; copyright: EHI
You can get anything you want in China. Megacities like Shanghai, in particular, offer an extreme variety of shopping experiences and cater to the classic prejudice, based on which everything in China is colorful, tacky and cheap.
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Further topics of the Chapter China
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An overview of five German local commerce models

Do online marketplaces really strengthen local retail?

Photo: woman using online marketplace on a tablet; copyright: atalanda
E-commerce makes things hard for brick-and-mortar retailers. To improve the customer churn rate, various local commerce approaches have been developed to connect brick-and-mortar businesses to the internet and vice versa. All of these solutions pursue one common goal: they want to encourage customers to increasingly shop locally. That’s why we chose five local commerce projects and took a closer look:
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Awards at EuroShop 2017

Photo: copyright: ctillmann/Messe Düsseldorf
In 2017 numerous prizes will again be awarded at EuroShop. Each year, international expert teams award the most successful concepts in the areas of design, IT, architecture, science and POS marketing.
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Enticing customers to the POS with geo-fencing

"Location-based advertising is an inevitable part of the modern marketing mix"

The demand for digital marketing strategies that can also be locally applied is growing. Location-based real-time communication enables retailers to bridge the gap between digital advertising and the offline behavior of their customers. That’s why location-based services such as geo-fencing, for instance, hold great potential for digital marketing strategies.
Photo: smartphone with Google Maps; copyright: SportScheck; Schmitz/beta-web
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Tickets & Registration

We are delighted to welcome you at EuroShop 2017!

copyright: ctillmann/Messe Düsseldorf
With your eTicket, you can travel to and from the Düsseldorf Trade Fair Center free of charge on Rheinbahn, Rhine-Ruhr Regional Transport Network routes (VRR). For the whole duration of the fair, tickets and catalogs are available at all onsite ticket counter and help desks.
Click here for the Online Shop

EuroShop Dossiers

Here you will find current article and interviews from retail sector in seven thematic dossiers.
To the dossiers

News from Exhibitors

EuroShop@Social Media

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Whether moving image or short messages - get background information of the trade fair and news from the industry in our social media channels.
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EuroShop - The World´s No. 1 Retail Trade Fair, Mar. 05 - 09, 2017

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Partner of Messe Düsseldorf:
Portal editorial team: beta-web GmbH/
Newspartner: EHI, beta-web GmbH/

Legal disclaimer

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Messeplatz, Stockumer Kirchstr. 61
40474 Düsseldorf, Germany

Phone: +49 211 4560-01
Fax: +49 211 4560-668

County Court Düsseldorf HRB 63

Board of Managing Directors: Wolfram N. Diener (Chairman), Bernhard J. Stempfle, Erhard Wienkamp

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Messe Düsseldorf GmbH processes personal data relating to you. You can find more information - also on your rights - in the privacy policy of Messe Düsseldorf GmbH available at In principle, i.e. subject to legal restrictions, you may at any time object to the processing of your personal data either on the aforementioned website, via e-mail to or via postal mail to Messe Düsseldorf GmbH, G2-RV, PF 101006, 40001 Düsseldorf, Germany.

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