Decorative Construction

New Surfaces and Interior Design Concepts for Shopfitting

Shopfitters and interior decorators have many choices: they have more and more options available when it comes to decoration and interior design. Newly developed surfaces look like real wood, stone or concrete, but are much lighter and easier to handle. Alternatively, you may choose distinctive creations – rough looking, glossy or matt finished. Furniture, partitions or covers no longer just have to look flat and square.

New Surfaces and Interior Design Concepts for Shopfitting

Interview with Edmund Ostrowski, Managing Director WVS, Bad Wurzach

Industrial manager Edmund Ostrowski was a sales manager at a particleboard plant when he founded his own company in 1985. He manufactures composite material systems (“Werkstoffverbundsysteme”) – from which the name WVS has been derived. This no longer has much to do with particleboards; Ostrowski specialized in reproducing nature – smooth and rough wood, stone and concrete. His customers are shopfitters and interior decorating companies. WVS employs ten staff members, including six consultants for architects and planning bodies. We spoke with Edmund Ostrowski about the advantages of reproductions and surface trends.

Lighter and less expensive than real rocks and planks

Interview with Oliver Hopert, Managing Director Procedes Digital Printing, Lemwerder

Oliver Hopert is convinced that digital textile printing opens up many possibilities in visual communication for the retail market. You can imprint fabric panels and use in vast banners. Illuminated from the front or back, textile is suited for light boxes as well as for interior design. The panels can even be stuck to the floor.

”Digital large format printing has changed a lot over the past few years“