Messe Düsseldorf and EHI launched the EuroShop RetailDesign Award in 2008. Since then, an international team of experts has been awarding prizes each year to the best shops with the most successful concepts.Who gets the prize? Stores with a consistent store concept that clearly communicates the product range, effectively addresses the target group and includes a successful mix of architecture, colours, materials, lighting and visual merchandising that clearly communicates the idea/history of the store to the customer.For the EuroShop RetailDesign Award 2020, 73 proposals from 22 countries were submitted, 30 nominees reached the final round. The three winners will be announced during EuroShop.But that's not all. In addition to this, many other prizes will be awarded at EuroShop 2020!