EuroShop POP Marketing Conference

POPAI will once again use EuroShop 2011 as a global platform, to inform on current trends in POP Marketing. At the international EuroShop POP Conference speakers from various continents will report on the latest developments worldwide in
POP Marketing.

Conference Language: English

Participation fee:
€ 590 plus VAT
€ 490,- for POPAI and EHI Members
Registration required (on-site registration in the CCD. South)

Organiser: POPAI D-A-CH (Point of Purchase Advertising International) and EHI Retail Institute

CCD East
10 a.m. – 6 p.m.

All information is now available:




For the first time in 2011 there will be POPAI Awards at EuroShop. The global association POPAI (Point of Purchase Advertising International) rewards „State of the Art“ in POS marketing globally and locally for D-A-CH. The best creations in the areas of POP material, instore design as well as digital media are awarded a much sought after prize. The exhibition of all the DA-CH Award exhibits is located in Hall 7 and the POPAI Global Award for the global award-winning projects in Hall 5 at the POPAI Global Village.