dimedis GmbH

Messe Dortmund upgrades with innovative multifunctional steles and relies on kompas Digital Signage

Messe Dortmund is further upgrading the existing digital signage network and installing 18 innovative multifunctional steles, called "InfoS", throughout the exhibition grounds. These up to 3.5 metre high information columns combine analogue (permanently visible) as well as digital (temporary as well as changeably visible) information around a targeted trade fair visit. The digital signage software solution kompas from dimedis controls the 18 info pillars. A special feature: The information pillars have integrated screens on two opposite sides, which display digital content in addition to a visually easy to grasp route guidance. This includes up-to-the-minute information on the current trade fair programme, advertising from participating exhibitors, image campaigns with pictures and videos, as well as warning and evacuation information that can be displayed at short notice in the event of unforeseen events.

Apart from the power supply, the pillars operate exclusively without cables via the trade fair's in-house WLAN network. Any content updates are distributed to the steles via WLAN and stored locally in the company's own fail-safe industrial mini-PC, a plug-in computer integrated in the display, so that in the event of a network failure the most recently transmitted content continues to be played locally.

65 inch screens in portrait format from Philips are used. The info pillars have a lockable roller system and can be moved by just one person if required. The upper area of the info pillar acts as an eye-catcher with LED backlighting and guides visitors to the respective exhibition halls and the nearest service destinations.

The floor plan of the stele, for whose technical construction the company Typico from Lochau in Austria is responsible, is square with a side length of one meter. The multifunctional stelae can be found at all junctions of the site and thus guarantee an orientation and information-giving recognition value. The info steles were used for the first time at Germany's largest sustainability trade fair FAIR FRIENDS in September 2019.

Thomas Malms, head of product development and integration kompas at dimedis, about the new digital signage project at Messe Dortmund: "I am convinced that the info steles concept will be excellently received by visitors, the market and advertisers. This is the starting signal for a new way of thinking towards a meaningful combination of digital and analogue media."

Messe Dortmund uses kompas in the North Entrance, in the Congress Centre, in the "Mercure Hotel Dortmund Messe & Kongress" and in the exhibition halls for the digital menu boards in the restaurant areas. Since 2008, Messe Dortmund has relied on kompas to control a total of 120 digital signage installations throughout the exhibition grounds.

More information about kompas features can be found online here: http://www.kompas-software.de/kompas

About kompas
kompas® was developed by dimedis GmbH from Cologne and is one of the most powerful and flexible digital signage software solutions on the market. kompas is intuitive and easy to use for digital signage users via drag&drop and is used on more than 10,000 players with over 16,000 screens in Europe. kompas thus controls one of the largest digital signage networks in Germany. The kompas software is completely based on HTML5. The kompas product family includes the award-winning wayfinding kompas wayfinding. kompas has received several awards: in 2008, 2011 and 2015 the software received the viscom Digital Signage Best Practice Award and in 2011 the POPAI Digital Award Gold for the "Best Digital Media Technology". More information is available at www.kompas-software.de

About dimedis
dimedis stands for digital media distribution. The software company, founded in Cologne in 1996, develops web-based software solutions. The main focus is on digital signage, digital wayfinding as well as visitor and admission management for trade fairs and events. The main products are kompas, kompas wayfinding and FairMate. Among the references of dimedis GmbH are the trade fairs in Düsseldorf, Stockholm, Cologne, Hamburg and Stuttgart, Messe Dortmund, Reed Exhibitions Deutschland, Bosch, snipes, EnBW, Schalke 04, BVB, HUESKER, Stadtwerke Karlsruhe as well as the shopping center operators ECE, SEC, mfi and Abu Dhabi Mall. The company currently employs over 70 people. Information is available at www.dimedis.de or blog.dimedis.de.

Exhibitor Data Sheet