18.11.2025
Convenience, experience, omnichannel, service - in today's intense competition, modern retail is faced with high expectations. Customers want inspiring shopping experiences, personal advice and seamless transitions between stationary and digital shopping. At the world's leading trade fair EuroShop 2026 in Düsseldorf, the retail specialist will be demonstrating how Wanzl supports its partners in increasing sales potential, making processes more efficient and redefining customer experiences under the motto "Creating Shopportunities". At stand A26 in hall 12, Wanzl will be presenting pioneering store formats, customized store solutions and innovative individual products. Visitors to stand 46-03 in the Designer Village in hall 12 can also be inspired by the diverse retail concepts of Wanzl's international planning team.
Smart shopping, efficient trading - the customer journey with the FastLaner®
From digital trolley removal to the various smart payment options, trade fair visitors will experience the entire customer journey with the intelligent FastLaner® shopping cart. Highlights include automatic loading management, AI-supported product recognition and retail media integration.
4 Spaces - the smart food court
When it comes to smart stores, everything revolves around food. Whether Eat & Meet, Pick & Go or Ready-to-Cook, Wanzl will be showcasing its practical technologies for authentication, age verification, theft prevention, digital store control and inventory management in an urban setting. One highlight is the wanzl connect® platform, which can be used to centrally control and analyze all processes.
Japan Concept Store - one concept, five perspectives
Inspired by Japan as a progressive pioneer of innovative store design, Wanzl combines five different retail worlds in one concept: discount, fine food, cash & carry, fashion flagship and high street retail. The concept store illustrates how trend awareness, design affinity and shopfitting expertise work together to skillfully stage brand identity, target group appeal and product range logic.
Refrigeration by wsl - efficient solutions for perfect freshness in the store
Another focal point is the refrigeration area, presented by wsl. Energy-efficient refrigeration units, ready to plug in and for combined systems, as well as special presentation units in the fresh food area, with both vertical and horizontal orientation, will be on display. Wanzl is thus positioning itself even more strongly as a partner for integrated retail solutions.
Wanzl for you - tailor-made retail solutions for global trade
Wanzl demonstrates its expertise in the efficient development and manufacture of products in large quantities as well as the global handling and support of projects. The individual steps from the initial task and idea to roll-out and after-sales are clearly illustrated. Thanks to the successful combination of in-house production and selected global production partners, Wanzl meets all the key requirements for economical, customer-oriented solutions.
Wanzl Global Creative - retail design as a source of inspiration
For the first time, the international Wanzl Retail Design Team will be represented in the Designer Village, where it will demonstrate its expertise in retail design. With the message "We design to sell and build to inspire", Wanzl is sending out a clear signal for its Design & Build service and for creative store and room concepts that combine functionality and emotion.
With its presence at EuroShop 2026, Wanzl is underlining its role as a driving force and supporting one-stop partner for international retailers. Since the first exhibition 60 years ago, the company has been part of the EuroShop success story and has actively accompanied its impressive development into the world's leading trade fair in the global retail world. In 1966, the Wanzl stand was exclusively dedicated to shopping carts and baskets, but today the World of Wanzl covers almost all areas of retail: from planning and design, store fittings and refrigeration to digital solutions and service management. Together with its customers, Wanzl develops individual and economically scalable solutions along the entire value chain. The aim is to reduce complexity, simplify processes and create new store opportunities.