Applied Data Corp. (ADC)

Dansk Supermarked Selects ADC's InterScale Scales Management Software System

Dansk Supermarkets ADC © Dansk Supermarked Gruppen (DSG)

Applied Data Corporation (ADC), a leading provider of fresh item management (FIM), recipe management, and scales management software to the grocery retail and food service industries, is pleased to announce their first European client, Dansk Supermarked Gruppen (DSG), who has selected ADC’s InterScale Scales Management Software system.

DSG is Denmark’s largest retail group, consisting of seven retail chains and department stores. DSG licensed ADC’s InterScale Scales Management software for its Føtex supermarkets and Bilka hypermarkets, as part of an In-Store Food Production (ISFP) system to help improve the gross margins in the two chains fresh food departments.

“Implementing ADC’s InterScale is the first phase of our ISFP system. InterScale communicates directly with all of our hosted in-store devices, including barcode labelling scales and printers,” said Alan Jensen, IT Director at DSG. “We believe an ISFP system will help us improve our fresh department operations and, therefore, correct any margin reducing practices.”

With InterScale, Dansk can manage all scales data centrally, including event batch creation and management, sending network tests, re-loading scales and pulling back data for comparison reporting. Additionally, InterScale provides insight into what has been produced versus what has been sold, further helping to improve fresh department efficiencies.

“We are very pleased to announce DSG as our first European customer. With the opening of our Europe Middle East and African (EMEA) Sales office last year, we’ve received a lot of interest and this is a great milestone for our company,” said Steve Loveridge, ADC’s CEO. “We look forward to working with Dansk in the coming months and further understanding their ISFP system needs.”

InterScale is one of three software systems that comprise InterStore, ADC’s Fresh Item Management (FIM) software suite. The other two systems are: NutriGen Recipe Manager, which provides interactive recipes for store operators for items produced or finished in stores, and the P-Cubed Production Manager, which automates, manages and tracks production in the fresh departments of grocery stores.