Copyright: Schmidhuber

Brand appearance: building customer loyalty with relevant topics

Interview with Michael Ostertag-Henning of Schmidhuber

Photo: smartphone docking station for shopping carts

The little something extra for shopping carts

The shopping cart of tomorrow is a flexible system. We took a closer look at the currently available applications.

Foto: Überblick über untere Etage des Saturn Connect in Köln

Hands-on digital lifestyle

The Saturn Connect store in Cologne is a hotspot for the digital lifestyle and a nirvana for digital natives.

"The POS is not rocket science" – emotional design for Astra

Interview with Lars Roisch, Managing Director at Stein Promotions on the design of the Astra product vignette in St. Pauli’s EDEKA.

The right shopping cart for every customer

Today’s shopping carts are adaptable like a chameleon

adidas in London: A flagship store in the digital age

The shoe is the star. The hip sneakers in London’s adidas store are downright being celebrated.

3 questions to … Michael Ostertag-Henning

... on communcation of topics in retail

Digital in stationary Shops

EuroShop RetailDesign Awards: Jury rewards the best store concepts

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C-star 2021 will be postponed

07/26/2021 - Currently, international travel to China still remains highly restricted, and the outbreak of COVID-19 continues to create uncertainties for retail brands in their offline expansion and sourcing plans. In view of the situation, the organizers have decided, after careful consideration, to postpone the 7th edition of C-star read more

EuroShop 2020 Final Press Release: High Degree of Internationality confirms Global Leading Function for Retail

02/20/2020 - The World’s No.1 Retail Trade Fair, EuroShop 2020, drew to a close on Thursday (20 February 2020) after five successful days in Düsseldorf: 2,300 exhibitors from 57 nations reported of very good leads and concluded business deals. Furthermore, lively follow-up business is expected read more

Winners of EuroShop Awards announced by EXHIBITOR magazine

02/20/2020 - EXHIBITOR magazine, an award-winning print and online magazine featuring best practices for trade show marketing, is proud to announce the following winners and honorable mentions in its EuroShop Awards, the first stand-design competition officially endorsed by EuroShop organizers. read more

EuroShop meets Weiberfastnacht

02/20/2020 - The jesters have gone wild! That's what you can expect on the last day of EuroShop in jesterly Düsseldorf. read more

EXHIBITOR Magazine announces EuroShop Awards finalists

02/18/2020 - EXHIBITOR magazine, an award-winning print and online magazine featuring best practices for trade show marketing, is proud to announce the following finalists in EXHIBITOR Magazine’s EuroShop Awards, the first officially endorsed stand-design competition at EuroShop 2020. read more

EuroShop RetailDesign Award: Jury of experts distinguishes the best store concepts

02/17/2020 - EHI and Messe Düsseldorf presented the EuroShop RetailDesign Awards 2020 (ERDA) at EuroShop in Düsseldorf yesterday. The most compelling store concepts came from Switzerland, Spain and Great Britain. read more

Gastro for you: Catering on the fairground

02/14/2020 - Whether it's a hot coffee, a small snack or a good lunch – there are many opportunities to make a find on the entire exhibition grounds. read more

Guided Tours at EuroShop

02/12/2020 - Are you interested in a guided tour on site on special EuroShop topics? No problem! Then our Guided Tours are just the right thing for you! read more

Clever trade fair planning in advance with MyOrganizer

02/12/2020 - You want to prepare optimally for your visit to the trade fair? Then we recommend the trade fair planning with MyOrganizer. read more

Supermarket lighting: good times for shopfitters

The rise of LEDs creates optimal conditions for the POS

Category Management: Great planning is crucial for sales

The job profile for the category manager is as multifaceted

Of live chats and artificially intelligent search engines

Interactive service for online stores and customer service Read more

How content fills the screens

Digital signage solutions are becoming increasingly popular in stores because their content informs and entertains customers and supports them in their purchase. As an eye-catcher, digital signage offers endless possibilities – but only if the content is carefully selected. Retailers are still intimidated by this aspect – though there are various content management solutions that support them in this process.

Missed opportunities: Challenging online shopping
Accessible websites generate sales

Window-Shopping in London

Lots of green, many flowers and floral designs – that’s the look of window displays in London’s shopping districts. They run the gamut from lavish to very simple details. Get inspired!

The digital renaissance of the dressing room

Customers want to feel that the shop moves with the times.

New ways to improve customer communication

Digital media at the POS are becoming increasingly popular.

Testing online stores using responsive design intensely

Michel Sperlich, agency, explains the principles of crowdtesting for online shops.


Modern Shopping
Sales Promotion
Cool, Green & Clean
IT in retail

This was EuroShop 2014

EuroShop crossmedial

Experience the EuroShop in picture and sound.