Using content more efficiently across multiple channels

Social media platforms are a part of today’s portfolios of most marketing and communications departments

Graphic: Social Media Keywords, copyright: panthermedia.net/Rawpixel

© panthermedia.net/Rawpixel

11/02/2017

Servicing social media channels – without internal networking?

Photo: two women staring at a smartphone, copyright: panthermedia.net/AntonioGuillemF

The right message via the right channel reaches customers at the right point. © panthermedia.net/AntonioGuillemF

Criteria for the selection of contents and platforms

Implementation options: training and editorial calendar