The POPAI Village will be presenting itself in a completely new and branding again in 2017 on 1,200 m2 in a central location in Hall no. 3. 20 exhibitors from 7 countries present all areas of POP marketing on more than 500 sqm of exhibition space.
The forum provides daily presentations on marketing@retail.
The offer will be supplemented by Guided Show Tours on "Highlights of EuroShop" and "Highlights of mobile commerce at EuroShop" as well as a guided retail tour downtown with focus on omnichannel, digital and new store concepts.