|
|
|
|
|
|
,
the right information and helpful tips are what customers want - no matter which channel they are using for shopping. How retailers can adapt to these requirements, experts reveal on EuroShop in January.
Enjoy reading!
Your Team of EuroShop
www.euroshop-tradefair.com
|
|
|
|
Using digital hubs
Multichannel customer service is the order of the day
|
|
When consumers have issues with a product today, they want to contact customer service via the channel which is easiest for them to access in case they have a problem or question. What’s crucial for companies: the quality of service needs to be at a consistently high level on all customer service channels.
|
|
|
|
|
To top
|
|
"Offering consistent information and services at each contact point"
Interview with Mirko Hüllemann, Heidelpay
|
|
Invoice, PayPal, direct debit und instant transfer are the preferred methods of payment of German customers in eCommerce. Several studies over the past few years have also shown: offering convenient payment methods has become an especially important service aspect for customers.
|
|
|
|
|
|
To top
|
|
|
|
Business, Sales
EuroCIS skyrockets into 2016!
|
|
Sensational 380 international exhibitors and over 10,500 m² for the first time - the EuroCIS puts down a real rocket launch to the year 2016. But while most rockets burn in a single New Year's Eve, the EuroCIS 2016 burns unique firework three whole days, from 23, to 25 February 2016, igniting the astonished eyes of the retail world in Dusseldorf.
|
|
|
|
|
|
To top
|
|
"Consumers demand a seamless integration of online and offline channels"
Interview with Robert Wucher, GfK
|
|
To understand what services customers expect today, retailers should know exactly what touchpoints their customers use to get in touch. Only then can they align their sales approach, advertising and services accordingly. Robert Wucher, Digital Expert at GfK, knows the customer journey in the various product categories and what services retailers should definitely offer.
|
|
|
|
|
|
To top
|
|
|
|
|
|
Business, Politics & Associations, Research & Technology, Sales
Food retail industry study urges shopper-centric approach versus category management
|
|
Category management in the food retail industry is stagnant, according to a new study by Food Marketing Institute (FMI), Deloitte Consulting LLP and Winston Weber, but a roadmap to a more insightful shopper-centric way of doing business is accessible in today’s market.
|
|
|
|
|
|
To top
|
|
|
|
Business, Politics & Associations
Insights for Women Impacting Storebrand Excellence
|
|
Solutions for Retail Brands (S4RB) are now a partner of the non-profit professional development organization
|
|
|
|
|
|
To top
|
|
EuroShop 2017: Retuned for your success
With seven themed dimensions
|
|
|
|
|
To top
|
|
|
|
Research & Technology
Researchers see role of narcissism in customized products
|
|
Researchers say a rising trend in narcissism is cause for retailing and manufacturing firms offering customizable products to rethink their marketing strategies.
|
|
|
|
|
|
To top
|
|
|
|
Business, Sales
First Shoprite store opens in Tete Province of Mozambique
|
|
Tete Junction shopping centre opened to excited crowds on the 3rd of December 2015, bringing with it an exciting new shopping experience to Tete, Mozambique. The opening marks the entrance of Africa’s largest food retailer, Shoprite, to the Tete Province.
|
|
|
|
|
|
To top
|
|
"How the hashtag changed fashion"
From our LinkedIn Group
|
|
Read Paolo Meregalli's text about Instagram’s influence in fashion.
|
|
|
|
|
|
To top
|
|
To get in contact with us, please mail to: redaktion@EuroShop.de
Please recommend us and send this newsletter to your friends/collagues
EuroShop - The World´s Leading Retail Trade Fair, Mar. 05 - 09, 2017
 Insert date into iCal
 Insert date into Outlook calendar
Partner of Messe Düsseldorf:
Portal editorial team: beta-web GmbH/ iXtenso.com
Newspartner: EHI, beta-web GmbH/ iXtenso.com
|
|
|
|
|
|
