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How international retailers conquer the Chinese market

When companies like mannequin designer Hans Boodt aim to launch their business in China, this shows the extraordinary development this market is going through right now.

C-star is supporting those companies who aim to enter the Chinese market and often are struggling with legal rights issues. The “C-star Fair Competition Initiative” provides first-hand advice on legal issues concerning the Chinese market.

We have also talked to Peter Sharp from Walmart Asia, who is going to speak at the C-star Retail Conference. He shares his insights about the general perspectives for retailers in China.

Enjoy reading!
Your Team of EuroShop
www.euroshop-tradefair.com

	Interview with Peter Ouwerkerk, Hans Boodt Mannequins
	Interview with Peter Sharp, President of Walmart Asia Realty
	Battling IPR infringements: the C-star Fair Competition Initiative
	Celebrating excellence in shopfitting and fit out contracting
	Mobile and in-store experience
	Management consultants for UK retailers
	World first antimicrobial copper supermarket trolleys
	3 Questions to ... Markus Schwitzke
	From our LinkedIn Group
	Newsletter Service

"The interest of Chinese retailers and fashion brands has extremely increased"

Interview with Peter Ouwerkerk, Hans Boodt Mannequins

In April 2015, Hans Boodt Mannequins announced to enter the Chinese market and to participate at C-star. With its mannequins featuring exceptionally high quality and remarkable designs, Hans Boodt Mannequins is - without a doubt - one of the leading trendsetters in the global mannequin business. The company will operate with the brand name 翰斯模特Hans Boodt Mannequins.

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"Correctly designed right retail space results in a successful mall"

Interview with Peter Sharp, President of Walmart Asia Realty

With SAM’s Club, Walmart has created a successful warehouse shopping club with a strong presence especially in China. Peter Sharp, President of Walmart Asia Realty, talks about which features shopping malls should have – a topic he will also cover at the C-star Retail Conference in May. He also shares his thoughts about how C-star will present the current demands regarding design, concept creation and shopfitting.

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Battling IPR infringements: the C-star Fair Competition Initiative

Interview with Raymond Kok, Schindhelm Shanghai

As one of the largest consumer markets worldwide, China is attracting ever more foreign firms to conduct business in the Far East. However, in recent years numerous foreign companies in China are increasingly struggling with legal rights issues, such as violations of intellectual property rights (IPR).

"Storytelling" is the new buzzword in town, which lets stores gain an advantage over pure play online retailers. Schwitzke Graphics emphasizes this approach. In this interview, Markus Schwitzke talks about strong images, interactive options and competitive advantages.

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Politics & Associations

Celebrating excellence in shopfitting and fit out contracting

The NAS Design Partnership Awards 2015 in conjunction with 100% Design will once again celebrate the success of retail, non-retail and leisure collaboration between interior designers and Shopfitters and fit out contractors across the EU trading block.

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Research & Technology, Sales

Mobile and in-store experience: Retailers struggling to meet expectations

U.S. retailers must move quickly to improve their operational capabilities in order to deliver a "seamless retail" experience to customers who say their expectations are not being met, according to new research by Accenture.

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Business, Sales

UK retail: One of the fastest growing sectors for management consultants

Multi-channel challenges and the threat of hard discounters has driven up the use of management consultants in UK retail. The retail sector’s increasing use of consultants was one of the fastest in 2014 - up 9.7 per cent to £253million.

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Politics & Associations, Research & Technology

World first antimicrobial copper supermarket trolleys

Typically made of plastic, trolley handles are touched by many different hands, in rapid succession, every day, making them a major vector for spreading contamination.

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"The premiere Tour of New York City for retail industry professionals"

From our LinkedIn Group

Read more in our group about the NYC tour of new retail concepts & store trends by WindowsWear.

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To get in contact with us, please mail to: redaktion@EuroShop.de

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