Perfect trade-fair appearances: Customized, flexible and communicative
You need to draw attention if you want to present yourself at a trade-fair. This does not only apply for the venue during the show, but the communications before and after it, also. You need a golden thread that leads through your floors, walls, displays or communicating touch screens. Find some of these golden thread highlights in our photo gallery of both the Dimension Expo and Event Marketing.
van Straaten presents a sustainable and flexible stand
Build without any wooden materials, the branding specialists of van Straaten present a 390 square meters stand – pointing the way to more sustainability by using aluminum and textiles with new construction techniques in a world where wood frame builds are still the norm.
Digital elements now find their way into trade-fair communications. Keck is using a workbench to present their range of services interactively. Assistants show visitors what they can do for their customers in real time.
Red planet found – How to stage a floor
VMM/ Schule für Farbe und Gestaltung – Hall 11/ F02 and H02
In theory, a floor presents a large space for communications that is seldom used as such. Fotoboden created a futuristic Martian landscape with all the tiny details like dust, rocks and craters. This work of art can be seen at the joint stand of the European organization for visual marketing and merchandising (VMM) and the Schule für Farbe und Gestaltung Stuttgart and should – in our opinion – not be missed!
Partition screens for trade-fairs and other events
carpe event productions Gmbh & Co. KG – Hall 5 / G27
'carpe event productions' developed the click.wand to offer a more flexible and innovative partition wall. No tools are needed to install these sturdy and jet premium look screens. A lego brick principle lets you stack single 2.5 meter high white walls – horizontally by two up to a height of 5 meters and infinitely in length.
as systems presents core competence in techniques and gear for visual effects. An exceptional way to stage your booth at a trade-fair. Combining highly diverse components with automated process control as systems generates the most unusual shows for permanent or temporary installations. A writing water wall is this year's highlight.
Pepper is a humanoid robot that can be used as a customer approach platform at trade-fairs and other events. It greats visitors, carries on dialogues and can be used for consulting customers. One is for sure: Pepper will attract all the attention of the visitors at the stand of Atelier Damböck.
Presenting holoBOX², a freestanding and frameless hologram, is a world first. You can bring your product to life and explain fundamental properties and facts – letting the visitor interact with the hologram via gesture control. Just catch hold of the projection and get additional information. You can interact with a skull CT at the stand.
Open-air areas at trade-fairs like all other outdoor spaces give room for space conceptions of all dimensions and architectures. Losberger GmbH presents their expertise with a stand of straight lines, flat tops, big window surfaces and a dominance of cubic forms. Find the "Cyclone" at their stand.
Using the relevant channels of communication at trade-fairs
Presenting their stand at the Euroshop 2017 took months of hard work for Fairnet. The company based in Leipzig co-developed a 360°-concept of communications with two other agencies. Facebook, homepage, newsletter, classical advertisement, public relations and trade-fair services combine all relevant channels of communications at EuroShop – pre-filled with content.
Innovative Displays by Hinrichs Licht+Druck rock the EuroShop
Hinrichs Licht+Druck presents an all new 3D development in light boxes. The self-luminous eye catchers win you over with incredible depth and true three-dimensional effects. All motives can easily be exchanged at a whim – watch it happen at their stand. At all days, it will never look the same.