Premium Exhibitor

Van Straaten BV

P.O. Box 27 , 1170 AA Boesingheliede (Amsterdam)
Schipholweg 939 , 2143 CE Boesingheliede (Amsterdam)
Netherlands

Telephone +31 23 5551861
Fax +31 23 5551921
info@vanstraaten.com

Trade fair hall

  • Hall 3 / D81
 Interactive Plan

Hall map

EuroShop 2017 hall map (Hall 3): stand D81

Fairground map

EuroShop 2017 fairground map: Hall 3

Contact

Niels Van Straaten

Director, Van Straaten Group

Phone
+31 (0)23 555 18 61

Email
niels@vanstraaten.com

John Faas

Commercial Manager

Phone
+ 31 (0)23 555 18 61

Email
john@vanstraaten.com

Frank Zeuch

Geschäftsführer Van Straaten GmbH

Phone
+49 (0)3601 408 66 99

Email
frank@vanstraaten.com

Our range of products

Product categories

  • 01  Shopfittings, shop furnishings, store design & visual merchandising
  • 01  Shopfittings, shop furnishings, store design & visual merchandising
  • 01.01  Shop furnishings
  • 01.01.09  Wall systems
  • 01  Shopfittings, shop furnishings, store design & visual merchandising
  • 01.02  Shopfittings
  • 01.02.03  Surface materials
  • 01  Shopfittings, shop furnishings, store design & visual merchandising
  • 01.02  Shopfittings
  • 01.02.04  Wall coverings
  • 01  Shopfittings, shop furnishings, store design & visual merchandising
  • 01.02  Shopfittings
  • 01.02.05  Ceiling systems
  • 06  POP Marketing
  • 06.06  Advertising materials
  • 06.06.01  Banners
  • 08  Stand construction & live marketing
  • 08.01  Exhibition stand construction / event construction
  • 08.01.06  Suppliers for exhibition stand construction
  • 08  Stand construction & live marketing
  • 08.02  Communication design
  • 08.02.02  Brand communication

Our products

Product category: Shopfittings, shop furnishings, store design & visual merchandising, Wall systems, Surface materials, Wall coverings, Ceiling systems, Suppliers for exhibition stand construction, Brand communication

5 metre sublimation print

Van Straaten is the owner of the latest breakthrough in sublimation printing – the Durst Rhotex 500. Durst developed this sublimation printer, capable of 5 m wide textiles, in close consultation with Van Straaten. Up until now, these type of sublimation printers have been able to handle a maximum width of 3.2 m. This breakthrough makes it possible to sublimation print large spreads in one run without the need for joins, producing a truly stunning result. Sublimation printing on this scale is also eco-friendlier. 

The quality of sublimation prints are excellent, because dot patterns aren’t visible. Other major advantages are that prints do not fade or damage easily, and are totally odourless. These are just a few of the reasons why sublimation printing is gaining in such popularity. However, until recently, one of the limiting factors of sublimation printing was a maximum width restriction of 3.2 m. This whilst the market demands larger soft fabrics. In addition to the ability to use sublimation print for larger sized soft fabrics, sustainability is a major value add.  The fabrics that Van Straaten has introduced for this sublimation printer are REACH certified and contain no heavy metals or PVC. The inks used are also water based. Sublimated textiles can also be folded. This means that they can be packaged, stored and transported more efficiently, resulting in leaner logistics processes for the customers of Van Straaten.

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Product category: Shopfittings, shop furnishings, store design & visual merchandising, Ceiling systems, Banners, Suppliers for exhibition stand construction, Brand communication

Eyecatchers

The sky is not the limit, it's just a start. At Van Straaten we design, print and assemble eye-catchers that are guaranteed to stand out in shops, at exhibitions, in offices and at events. We use lightweight aluminum profiles to develop eyecatchers in every shape imaginable - from simple round or angular shapes to curved 3D structures. One or more printed canvases are fitted into each profile. Numerous creative options are possible for eyecatcher styling, such as sleek variances in the transparancy of the soft fabrics used. Van Straaten tests each eyecatcher in-house and can assemble them anywhere in the world. 

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Product category: Shopfittings, shop furnishings, store design & visual merchandising, Wall systems, Surface materials, Wall coverings, Banners, Suppliers for exhibition stand construction, Brand communication

LightBoxes

Put your brand in the spotlights. Our lightpanels and lightboxes combine the very latest, energy efficient, LED techniques with superior prints on backlit material. Your visuals will really come to life. All our lightboxes are surprisingly thin and available in single-sided and double-sided versions. The frames are custom-made to your order and easy to assemble. The visuals are easy to switch, ensuring complete flexibility in visual branding.

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Product category: Shopfittings, shop furnishings, store design & visual merchandising, Wall systems, Surface materials, Wall coverings, Ceiling systems, Banners, Suppliers for exhibition stand construction, Brand communication

Print Media / Large Format Prints

Van Straaten probably supplies the widest range of print media for large format printing in Europe. All our print materials are printed on state-of-the-art Durst printers, whereby we are one of the only companies in Europe providing seamless sublimation printing on soft fabrics up to 5 metres wide. Besides a wide range in materials we pride ourselves in our sustainable, eco-friendly solutions.

Printed Walllpaper
Printed wallpaper turns every interior into a visual brand experience. Van Straaten has been an expert in the printing and finishing of various wallpaper materials for almost 100 years now. It supplies the widest range of different wallpaper types in Europe. Of course we offer a wide range of materials that have been certified as flame-retardant. Van Straaten is also able to produce one-piece prints with a width of up to 500 cm. The result: the absolute minimum of unsightly seams.

Self-adhesive vinyl
Self-adhesive vinyl for anyone wanting to turn walls and windows into visual brand experiences. We produce and supply a wide range of vinyls, ensuring you'll achieve a perfect and striking brand experience in any situation. Easy-dot, transparent, matt, easy dot, perforated, backlit: there are so many options to choose from. 

Outdoor Print Media 
With our wide range of products and materials, we can supply clients with a great visual solution for every outdoor application. For example, we were very proud when we were asked to dress the city of Amsterdam in honour of King Willem-Alexander's coronation. Ranging from huge backdrops for outdoor venues to banners for crowd control barriers, from flags to outdoors solutions, featuring self-adhesive vinyl, to dressing entire buildings with tubular frames and canvas structures: Van Straaten has it all. Our advisers are true professionals and will be pleased to advise you on the best choice for you, bearing in mind your budget and your specific requirements. As a one-stop-shop solution provider, we are also pleased to help you with design and assembly aspects.

Flooring 
Van Straaten prints crisp visuals on carpet, runners, doormats and floor vinyl. You are able to create a very special welcome featuring your own personal message, photo or logo. Full-colour visuals can be added to the floors of exhibition stands too. As if that's not enough, imagine the reaction when people see office floors that have been personalised with a creative print. Whether you want striking or subtle visuals on floors, today's modern printing techniques make both possible. You could also choose to add a print to a small rug or to a wall-to-well printed carpet. Whatever you opt for, you will definitely make an impression with printed floor covering.

Panel Prints
Panel print is the technique used to print billboards, signage, POS material and countless other sheet material products. Van Straaten stocks a wide range of high-quality sheet material products. We add a strong, full-colour, high-resolution print to sheet material and can offer countless finishing options too.

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Product category: Shopfittings, shop furnishings, store design & visual merchandising, Wall systems, Surface materials, Wall coverings, Banners, Suppliers for exhibition stand construction, Brand communication

Slimframes

The slimframe (thinframe and aluframe) is a smart aluminium display system that is used for textile prints and indoor visuals. Single-sided, double-sided and with or without LED lighting, these frames are available in literally every size imaginable. Visuals have never looked so sleek and it has never been so easy to change the visuals.  This aluminium super structure will turn every space into an impressive brand experience.

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Product category: Shopfittings, shop furnishings, store design & visual merchandising, Banners, Brand communication

Displays & Presentation Solutions

Roll-up banners, pop-up stands, expo walls, flags, beach wings and a wide range of customized displays. Van Straaten stocks the widest range of products you'll find anywhere. Our presentation systems stand the test of time, enabling you to gain the best return on your investment. By combining various mobile presentation systems, we will provide you with the most cost-effective solutions for the visual branding of stores and at exhibitions and events.

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Product category: Shopfittings, shop furnishings, store design & visual merchandising, Wall systems, Surface materials, Wall coverings, Brand communication

Visual Magnetics

Great visuals with magnetic strength: Van Straaten is the official European partner of Visual Magnetics, the company that produces the revolutionary display system that combines magnetic technology with top-quality prints. Visuals look great and can be changed in an instant. Because the visuals are not printed onto an expensive magnet, but onto iron-based media, they are still affordable. This makes Visual Magnetics the ultimate solution for flexible visual branding with high quality.

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Our trade marks

5 Metre Sublimation Print
Eyecatchers
Lightboxes
Print Media
Slimframes

Company news

Date

Topic

Download

Sep 1, 2016

VAN STRAATEN CUTS ITS ENERGY EMISSIONS BY HALF THANKS TO SOLAR ENERGY

Van Straaten has had 750 solar panels mounted on the roof of its experience centre, production halls and offices near Schiphol Airport. The innovative visual communication specialist can now meet 48% of its energy requirements autonomously. The firm aims to completely transition to renewable energy supply and be totally carbon neutral by 2020. Installation of solar panels is the first step in this plan. This will yield 187,000 Kwh of energy per year for Van Straaten, amounting to 48% of the total annual energy consumed by the visual branding specialist. In phase 2, the rest of the roof will be kitted out and the full roof will then generate more energy than the Van Straaten plant uses and the surplus will be fed back to Green Choice, to bolster sustainability in the community.

Director Niels van Straaten: “Fitting solar panels is the logical next step in the sustainability drive that we have been on for a few years now. Our premises are already fully equipped with energy-saving LED lighting and our heating is carbon neutral: we use wood pellet stoves instead of those voracious gas boilers. Our goal is a net-zero carbon footprint by 2020. Sustainability is also a strategic factor in our investments: we ensure that the latest sustainable technologies, commodities and materials are added to our assortment as soon as possible. For example, our most recent acquisition, the largest sublimation printer in the world, is incredibly economical in terms of both printed textile and ink. The upshot is that each print job has the smallest possible impact on the environment. Our approach to our partners and suppliers is the same: the whole chain must be as green as possible. We aspire to be a trendsetter, not only in visual communication, but also in sustainability.”

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Aug 4, 2016

VAN STRAATEN PRODUCES A FULL-SIZE PRINT OF THE NIGHT WATCH FOR “REMBRANDT REMASTERED”

As part of the “Rembrandt Remastered” project, all of Rembrandt’s works have been digitally remastered and are being exhibited all over the world. For the next three years, this prestigious collection will be on view in the largest shopping mall in Tokyo, Japan. Van Straaten has produced the print of Rembrandt’s masterpiece The Night Watch, using the latest technologies.

Measuring 4.3 x 3.6 metres (14 x 12 feet), The Night Watch is not only the most celebrated, but also the largest, of Rembrandt’s paintings. The sublimation printer procured by Van Straaten earlier this year, the biggest in the world, was the perfect choice to print the remastered Night Watch. A distinctive feature of this version is that Japanese paper was used, just as it was in the original Night Watch. Furthermore, the remastered version is somewhat wider that the original: when the painting was moved to the Royal Palace of Amsterdam in 1715, several strips were sliced off, and so The Night Watch printed by Van Straaten literally affords a new perspective on the original.

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Jun 14, 2016

VAN STRAATEN INTRODUCES CERTIFIED FLAME RETARDANT MATERIALS - INCLUDING INKS - IN CEILFLEX™ STRETCH CEILINGS AND WALLFLEX™ WALL COVERINGS

Van Straaten, specialized in innovative visual branding solutions, introduces CeilFlex™ and WallFlex™, new textiles used to construct stretch ceilings and wall coverings in a quick and environmentally friendly way. The material is very suitable to print on, allowing ceilings and walls to contribute to the visual appearance of any interior. It is also the only available textile available in the market that is certified for the combination of textile and inks. CeilFlex™ and WallFlex™ are developed by Van Straaten in collaboration with German textile manufacturer Heytex and offers numerous advantages. Normally, textiles are only certified for flame retardancy, but in this case the certification applies to both textile and inks. This makes WallFlex and CeilFlex unique in today’s market. Architects and interior designers benefit from this dual certification because the material used immediately meets regulations. The textile has also received numerous other certifications, such as non-hazardous or carcinogenic certification and mold resistant certification. This makes this textile also suitable for humid areas.

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Mar 7, 2016

WORLD'S LARGEST SUBLIMATION PRINTER NOW IN PRODUCTION AT VAN STRAATEN IN THE NETHERLANDS

Van Straaten is proud to announce that it is now the owner of the latest breakthrough in sublimation printing – the Durst Rhotex 500. Durst developed this sublimation printer, capable of 5 m wide textiles, in close consultation with Van Straaten. Up until now, these type of sublimation printers have been able to handle a maximum width of 3.2 m. This breakthrough makes it possible to sublimation print large spreads in one run without the need for joins, producing a truly stunning result. Sublimation printing on this scale is also eco-friendlier.

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About us

Company details

Van Straaten develops visual branding to allow for visual storytelling. We create flexible, sustainable brand experiences helping brands to establish comfortable, healthy environments that inspire, activate and motivate. As a family-owned business since 1918 we have made sustainability a way of life to protect the future generation. This makes us a worldwide visual branding partner for leading brands who cherish authenticity, agility and sustainability.

Let’s Inspire: Van Straaten for global retailers

Van Straaten works with global retailers and brand manufacturers to produce, distribute and install inspiring and activating visual branding experiences. We combine high quality digital printing techniques with a wide range of materials to create eye-catching spaces. Leading global brands as Asics and G-Star RAW rely on Van Straaten for their global visual branding.

Let’s Experience: Van Straaten for global events & exhibitions

At Van Straaten, the sky is not the limit. It’s just the start. We supply all the visual branding required to create impressive live experiences. Our expertise combined with many years of experience and our global presence make that professionals such as GES Worldwide and Gielissen opt to work with Van Straaten time and time again. 

Let’s Create: Visual branding for inspiring yet comfortable environments

We help global brands with their visual branding to establish comfortable, healthy environments that inspire, activate and motivate. Environments that increase customer and employee satisfaction and optimize productivity. We do this in a flexible and sustainable way, as we believe that visual branding needs to be adaptable to messaging, branding and seasons at any time, whilst protecting our planet for the future. Let’s Impress.

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Company data

Sales volume

10-49 Mio US $

Export content

max. 50%

Number of employees

50-99

Foundation

1918

Area of business
  • Shopfittings, shop furnishings, store design & visual merchandising
  • POP Marketing
  • Stand construction & live marketing

Company information as a PDF file