21/02/2008This year, the students of the technical college of advertising Stuttgart (FWS), in cooperation with the Karl-Ernst-Osthaus-Museum will present insights and moments in the history of visual advertising on a special 400 sqm display area in Hall 3, Stand F52.
22/02/2008A hot topic at the coming Euroshop (23 – 27 February 2008) in Duesseldorf is digital in-store media, which is proving itself on a large scale in the retail trade.
22/02/2008Naturally, retailers are primarily interested in how digital signage can positively influence purchasing behaviour. Recently, a number of studies reviewing practical applications have concluded that this expectation is vindicated.
19/02/2008dimedis, a company for digital distribution in the media, is an exhibitor at EuroShop 2008 in the framework of the Digital Signage Plaza in hall 5. EuroShop TV spoke to Wilhelm Halling, director of dimedis GmbH in Cologne.
22/02/2008The special presentation Materialzone will be celebrating its debut at EuroShop 2008. This showcase is being coordinated and presented by Material ConneXion Cologne. Taking up a central position in Hall 7.0, producers of materials and products will unveil innovative materials, forward-looking manufacturing processes and creative applications catering especially to retailers.