Location-based visitor outreach via the EuroShop trade fair app

Graphic: Beacon offer

Beacon offer

The EuroShop trade fair app can be downloaded for free in the app store on iOS and Android devices. Visitors of the trade fair can use the app to access all important information about the exhibitors and can create an interest profile. In doing so, the product categories that interest the visitor will be saved. A beacon, which will be placed on your stand by our partners, will then inform visitors who have indicated interest in your products or services in their app profile, and who have activated Bluetooth, via push notifications on their smartphone when they are close to your stand.
  • The visitors are in the vicinity of your stand – contact your target audience directly to attract attention to your offers and special events at your stand!
  • The prices include the installation and collection of the beacons before and after the trade fair takes place.
  • The push notifications will be delivered in the appropriate language and can include up to 125 characters including spaces
  • The app inbox messages will also be delivered in the appropriate language and can include up to 2,000 characters including spaces

Beacon Start Package

This package includes:
  • Visitor contact in the vicinity of your stand (approximately 2-4 meters)
  • A message in the EuroShop app inbox for visitors close to your stand
  • A push notification for visitors close to your stand
  • Detailed analysis of results after the trade fair
  • 1 (loaned) beacon on your stand

Price: € 950.– plus VAT

Beacon Professional Package

This package includes:
  • Visitor contact in the vicinity of your stand (approximately 2-4 meters) and at your stand (ca. 2 meters)
  • A message in the EuroShop app inbox for visitors close to and at your stand
  • A push notification for visitors close to and at your stand
  • Additional contact at the entrance of your hall. Visitors receive a notification that you have a message for them at your stand
  • Detailed analysis of the results after the trade fair
  • 2-4 (loaned) beacons on your stand

Price: € 1,950.– plus VAT

Beacon Premium Package

This package includes:
  • Visitor contact in the vicinity of your stand (approximately 2-4 meters) and at your stand (ca. 2 meters)
  • A message in the EuroShop app inbox for visitors close to and at your stand
  • A push notification for visitors close to and at your stand
  • Additional contact at the entrance of your hall. Visitors receive a notification that you have a message for them at your stand
  • Additional contact via push notification when entering the grounds of the trade fair including a customized message in the app inbox
  • A location-based broadcast on the entire site of the trade fair to all app users on a day of your choice (limited to one broadcast per day!)
  • Detailed analysis of the results after the trade fair
  • 2-4 (loaned) beacons on your stand

Price: € 3,500.– plus VAT

Online Order System

Questions? Fragen?

NEUREUTER FAIR MEDIA
Customer service EuroShop 2017
Tel. +49(0)201/3 65 47-220, -207, -211
Fax +49(0)201/3 65 47-325

Marketing Services

Which services are available?
You can download a compact overview here.